I'm not sure what your reply means. I thought I was clear.
I don't "support" Ticketmaster in principle. But they are a necessary evil to "pay" if you want to go to many concerts and events. The same could be said for many types of taxes. But I don't want my property under a tax lien so I pay.
Maybe I was not clear. We are talking about college sports. In principle, beyond getting free tuition, room board, and other perks, in principle, I don't believe in paying college athletes money. Many students receive partial or full scholarships, free room and board and other perks. Outstanding students. Other students the university decides to attract to the school. In principle, that's different than giving them money beyond tuition, room, board, IMO.
Maybe this will be better for you. Those purported "payments" to students in the form of tuition, room board are not taxable income. Do we know if NIL money is taxable? It should be, IMO. That's different. Therefore, if that division between tuition/room/board and payments beyond those three is correct, I don't see tuition/room/board as "paying" athletes.