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LSU OT Will Campbell gifts $10K in Bose products to offensive line

Nakos updated headshotby:Pete Nakos08/19/24

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Will Campbell
USA Today Network

Ahead of LSU kicking off its season in 13 days in Las Vegas, Will Campbell is giving back to his offensive line.

The offensive tackle has inked a partnership with Bose, gifting nearly $10,000 in Bose products to his offensive line room, a source told On3. The NIL deal included handing out new headphones to his teammates and coaches. Campbell received the product in exchange for sharing the news on Instagram.

Beats by Dre and Bose have emerged as two major spenders in the NIL era.

“Y’all know I love y’all and appreciate y’all,” he said in the video. “I was lucky enough to partner up with Bose and get everybody a pair of headphones.”

Viewed as one of the top left tackles in the nation, Campbell was a 2023 First-Team All-SEC selection and former Freshman All-American. He’s started all 26 career games he’s played in.

Campbell has logged 1,687 career snaps and has not allowed a sack in 15 consecutive games going into his junior year. During his first two seasons, the LSU offense has averaged 39.8 points. Quarterback Jayden Daniels won the 2023 Heisman Trophy Award, too.

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Will Campbell continues growing NIL portfolio

The left tackle previously worked with the LSU-driven collective Bayou Traditions in March. He also has renewed his agreement with John Deere dealer Sunshine Quality Solutions for a second year.

Campbell also has more than 38,000 social media followers. His On3 NIL Valuation of $710,000 ranks No. 30 in the college football NIL rankings. It is also No. 55 in the On3 NIL 100, the first of its kind and defacto NIL ranking of the top 100 high school and college athletes ranked by their On3 NIL Valuation.

The On3 NIL Valuation is calculated by combining Roster Value and personal NIL. Roster value is the value an athlete has by being a member of his or her team at his or her school, which factors into the role of NIL collectives. NIL in an athlete’s name, image and likeness and the value it could bring to regional and national brands outside of the scope of NIL collectives.

About On3 NIL Valuation, Brand Value, Roster Value