USC commit Jazzy Davidson signs multi-year NIL shoe deal with Nike

Freshly-minted USC signee Jazzy Davidson, one of the top prospects in the 2025 signing class, also inked a lucrative NIL deal. And she’s signed up with one of the world’s biggest sports apparel brands: Nike.

While the value of the deal hasn’t been reported, it’s reported to be a multi-year shoe deal with the apparel giants, according to Nick DePaula.

Davidson is the No. 3 prospect in the 2025 signing class, according to the On3 Industry Rankings.

Davidson took an official visit to USC in February and it was her only visit prior to making a decision. Davidson chose the Trojans over UCLA, TCU, Texas, UConn and Duke. She’d also included South Carolina and Tennessee in a list earlier in the summer.

Davidson, a 6-foot-1 wing from Happy Valley (Oregon) Clackamas High School, had been offered by nearly all of the top programs in the country. 

She was named the 2023-24 Gatorade Oregon Girls Basketball Player of the Year for the third consecutive year and helped her team win the Class 6A state championship and three straight Mt. Hood Conference titles. She’s also been tabbed as the state player of the year and will graduate as one of Oregon’s all-time leading scorers.

Davidson had set an official visit to UCLA for Oct. 11, but since canceled that visit and committed to USC. 

“[My visit to USC] was 10 out of 10,” Davidson told On3 in a previous interview. “It was perfect. The campus is beautiful. It’s a great school educationally, which is really important to me. I met the players and JuJu [Watkins] was my host, so just getting to meet her and getting to know the players was really cool. It’s a really cool family environment.”  

There are several factors that played into Davidson’s decision, including academics, NIL and a high-level program, but relationships were at the top of the list. 

“Seeing the relationship that coaches have with their players,” Davidson told On3. “That’s going to be super huge for me because I want a mentor and I want somebody that has experience with where I want to go, which is winning a national championship in college.”

On3’s Talia Goodman contributed to this report.