On3 NIL Valuations for the Florida Gators' 8 football commitments

On3 imageby:Keith Niebuhr05/29/23

On3Keith

When you click on a recruit’s profile, you may have noticed On3 has included an On3 NIL Valuation for each prospect.

What is it?

Well, the On3 NIL Valuation is proprietary algorithm that establishes the overall NIL market and projected 12-month growth rate by measuring two categories, Brand Value Index and Roster Value Index. That Brand Value Index measures the national licensing and sponsorship market. The Roster Value Index collects data from all school Collectives into a proprietary Roster Management software. Brand Value and Roster Value are combined to create the overall NIL market.

Yes, the algorithm includes deal data, but no it does not act as a tracker of the value of NIL deals athletes have completed to date, nor does it set an athlete’s NIL valuation for their entire career.

Rather, the On3 NIL Valuation calculates the optimized NIL opportunity for athletes relative to the overall NIL market and projects out to as long as 12 months into the future.

You can read all about it HERE.

Below, you’ll find On3 NIL Valuation numbers for the eight members of the Florida Gators’ No. 4 recruiting class ….

*DJ Lagway, 5-star QB, Willis (Texas)

On3 Industry Rankings: No. 23 overall; No. 3 quarterback

On3 NIL Value $620K

HS Football NIL Rank: No. 3

NIL 100 Rank: No. 73

Twitter: 21,000 followers (@DerekLagway)

Instagram: 23,900 followers (@djlagway)

TikTok: 3,659 followers (@derek_lagway)

3 Gator recruits rank in the top 100 for prospect NIL valuations

*Xavier Filsaime, 4-star S, McKinney (Texas)

On3 Industry Rankings: No. 32 overall; No. 2 safety

On3 NIL Value $193K

HS Football NIL Rank: No. 55

Twitter: 4,112 followers (@XEF_19)

Instagram: 6,160 followers (@4k.xae)

*Myles Graham, 4-star LB, College Park (Ga.) Woodward Academy

On3 Industry Rankings: No. 52 overall; No. 5 linebacker

On3 NIL Value $145K

HS Football NIL Rank: No. 96

Twitter: 7,421 followers (@mylesgraham2_)

Instagram: 7,325 followers (@mylessgraham)

TikTok: 500 followers (@mylesgraham_)

*Adarius Hayes, 4-star LB, Largo (Fla.)

On3 Industry Rankings: No. 58 overall; No. 6 linebacker

On3 NIL Value $139K

HS Football NIL Rank: No. 107

Twitter: 3,658 followers (@adariushayes24)

Instagram: 22,900 followers (@adariushayes24)

TikTok: 2,912 followers (@adariushayes24)

*Chauncey Bowens, 4-star RB, Palm Beach Gardens (Fla.) Benjamin School

On3 Industry Rankings: No. 214 overall; No. 16 running back

On3 NIL Value $83K

HS Football NIL Rank: No. 321

Twitter: 3,707 followers (@chauncey_333)

Instagram: 6,842 followers (@chauncey.3x)

TikTok: 750 followers (@3x.official)

*Izaiah Williams, 4-star WR, Tampa (Fla.) Carrollwood Day

On3 Industry Rankings: No. 297 overall; No. 51 receiver

On3 NIL Value $61K

HS Football NIL Rank: No. 472

Twitter: 1,797 followers (@izaiahwilliamss)

Instagram: 2,507 followers (@izaiahhwilliams)

*Kahnen Daniels, 4-star RB, West Point (Miss.)

On3 Industry Rankings: No. 312 overall; No. 28 running back

On3 NIL Value $60K

HS Football NIL Rank: No. 482

Twitter: 2,715 followers (@Indomito_2)

Instagram: 10,200 followers (@_kahnendaniels)

TikTok: 1,186 followers (@huncho.kd)

*Josiah Davis, 3-star S, Nashville (Ga.) Berrien

On3 Industry Rankings: No. 481 overall; No. 44 safety

On3 NIL Value N/A — Information incomplete

HS Football NIL Rank: N/A

Twitter: 1,315 followers (@jotofy1)

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