Kentucky Basketball hires recruiting analyst

In an effort to stay on top of the recruiting game, John Calipari made a change to his staff. Brady Kennedy, who has been with the program since 2012, has been promoted to the newly-formed role of recruiting analyst.

“Recruiting will always serve as the lifeblood of our program,” Calipari said in a release from UK. “I think our success in getting and developing kids over our time here speaks for itself, but as our game continues to change, we wanted to have someone who would oversee what we’re doing from an organizational standpoint. Ultimately we get who we are supposed to get and they come here because of the success we’ve had with our players on and off the court, but we are always looking for ways to improve the consistency of our message and managing how we are delivering it to potential future players.

“Brady has been with us for a while now in various roles and has always stood out for his hard work and versatility. When he came to me with some ideas of some ways we can do things more efficiently, I was all for it. I’m looking forward to seeing how he can grow this role to take our recruiting efforts to the next level.”

Kennedy joined the program in 2012 as a student manager and in 2016, went full-time as a video graduate assistant. In his new role, he will assist with the day-to-day recruiting operations of the program, including but not limited to facilitating communication and correspondence efforts for prospective student-athletes, managing the schedule of prospects during on- and off-campus visits, assisting with travel arrangements of the coaching staff for recruiting, and developing marketing ideas to connect with potential future Wildcats.

Congrats to Kennedy on the promotion. Go Cats.

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