Tom Brady makes first official move post-retirement move

NFL legend and future Hall of Famer Tom Brady is officially set to act and produce in 80 for Brady, a film centered around Super Bowl LI, according to The Hollywood Reporter. He joins Jane Fonda, Lily Tomlin, Rita Moreno, and Sally Field in the starring roles. It will be his first big move since retiring from football.

Inspired by a true story, 80 for Brady tells the tale of four best friends doubling as New England Patriots fans that are set to embark on a life-changing trip to the 2017 Super Bowl LI to see their hero, Tom Brady play. Chaos ensues as they navigate the wilds of the biggest sporting event in the world.

Brady himself was deeply involved in the inception of this film making it to the silver screen and developed it with Donna Gigliotti and Endeavor Content. 199 Productions, Brady’s production company, and Endeavor Content will be the leading producing bodies that will oversee the project. 199 Productions also plans to release a documentary titled, “Man in the Arena,” with ESPN about Brady’s seventh Super Bowl run with the Tampa Bay Buccaneers. 

“It seems like if Tom Brady wanted to do a movie he could do it in a minute,” saidSam Spira of Xtreme Couture Management, noting he “probably has friends who do huge budget movies.”

Hollywood director Ron Shelton, the mind behind “White Men Can’t Jump” and “Bull Durham,” advised Brady to consider a role behind the camera, and it looks like he’s taking Shelton’s advice. “As an actor, you are at the mercy of the script and the director. He is used to being the man in charge. Maybe he should stay in charge. I think Brady would be a great producer,” Shelton said.

For all the Brady haters out there, it doesn’t look like the seven-time Super Bowl champion is going anywhere despite retiring from football. He’s actually only getting started.

“He’s the NFL’s GOAT [greatest of all time] and his brand is among the strongest of any pro athlete,” said Bob Dorfman, a sports marketing analyst. Dorfman noted that Brady has already accumulated over $180 million in endorsements during his 22-year career, and has recently earned $170 million more in funding for his NFT company, Autograph.

Despite losing his $27 million per year salary as an NFL quarterback, Brady will be looking to expand his health and clothing companies, TB12 and BRADY brand, shoot a movie, media appearances, etc. all on top of his cryptocurrency and NFT ventures.

“So he can pretty much do whatever he wants — broadcasting, team ownership, speaking engagements, book-writing, pitching products for current sponsors, new deals with family-oriented brands, or just building up his existing companies,” Dorfman said. “… I don’t see Brady fading from the public eye much in the next five to 10 years. He’s got billionaire potential.”