About On3
On3 is a leader in college sports and NIL, delivering trusted news, analysis, data, and insights to fans, athletes, schools, and brands. The company helps connect these communities across the college sports ecosystem via a media platform, technology solutions, and partnerships that engage fans, help athletes make more informed decisions, and assist schools and brands in better managing their resources and opportunities.
College Sports Media + Network
On3 1.0media
Fan Site Rollup
The Passion of College Sports
On3 Media Group
The News of College Sports
On3 2.0Network
On3 Elite
The Network of College Sports
The LinkedIn® of College Sports
Measurables
Fan Sites
30+
Social Media Followers
10M+
Monthly Unique Visitors
10.1M+
Employees/Teams
250+
Origin
- 2000
- Made recruiting media mainstream
- First network of Fan Sites
- Acquired by Yahoo!
2008
- 2010
- Data-driven ratings and rankings
- Evolution of the player database
- Dual revenue model (ads + subscriptions)
- Acquired by CBS Sports
2016
- 2021
- Launched August 2021
- Building the premier College Sports Media and Data Company

Shannon Terry
On3 Founder and CEO
- 25 years of successfully building digital media properties and large, endemic audiences
- Co-founded Rivals in 2000
- Founded 247Sports in 2010
- Founded Comicbook.com 2013, No.1 brand in geek media