Travis Kelce forced to move due to crazed fans outside his house at start of Taylor Swift relationship
While fans’ social feeds are flooded with videos of Taylor Swift and Travis Kelce’s movie-like romance, the relationship has had some unseen consequences. Specifically, Kelce was forced to deal with a few overzealous “Swifties.”
During a recent appearance on “The Big Podcast with Shaq,” Jason Kelce, Travis’ brother, revealed how Swift fans forced the Kansas City Chiefs tight end to move after they found his house.
“It’s crazy what it opens up, opportunity-wise. It’s crazy to feel how much joy you bring people or how much you affect people’s daily lives,” Jason Kelce said. “He had to move out of his house. People were staying by his house. Safety reasons. And the first day he moved into his new house, a gated community, somebody knocked on the window of the new house.
“We’re still learning. We’ve always been big in the football world, Travis especially. The Taylor world and the pop culture world, that’s a whole different level. It’s just an added level of demographic that wasn’t there before.”
The Kelce brothers aren’t the only ones who have seen a spike in popularity. Last week, NFL Commissioner Roger Goodell addressed the impact Taylor Swift has had on the league.
“Having the Taylor Swift effect is also positive,” Goodell said. “Both Travis and Taylor are wonderful young people, they seem very happy. She knows great entertainment, and I think that’s why she loves NFL football. I think it’s great to have her a part of it.
“Obviously, it creates a buzz [and invites] another group of young fans and young women who are interested in why she’s going to this game, why she is interested in this game. Besides Travis, she’s a football fan. And I think that’s great for us.”
Taylor Swift generating massive amount of money for NFL, Chiefs
Just how much has Swift impacted the NFL and Chiefs’ bottom line? Front Office Sports reported last week that Swift has generated an equivalent brand value of $331.5 million for both entities. Kansas City primetime games brought some of the biggest audiences this season, particularly among teenage girls.
The Chiefs’ 23-20 Week 4 victory over the New York Jets notably garnered an average of 27 million viewers, the most-watched Sunday show at the time since Super Bowl LVII last February. Teenage girl (age 12-17) audience saw a 53% spike from the season-to-date average of the first three weeks.
Swift was present during that game and often shown on the broadcast. Goodell said the league is embracing Swift’s presence and the new fans she’s brought to the game.
“I’m good with it, as long as they get exposure to our game. Taylor is obviously a dynamo. Everything she touches, there are people following. And so, we count ourselves as fortunate and we welcome it.”