Here is my basic understanding and assumptions.
The main problem is people conflate and confuse:
- Total roster cost (TRC)
- School direct spending/revenue share (RS)
- NIL/outside school spending (NIL)
TRC = RS + NIL
The $20+m being quoted for football is TRC (I believe)
RS for football is approximately $15m (out of total RS of approx $20m allowance).
I believe most other B1G schools are spending the same on RS for football. Approx 75% of total school RS allowance.
The difference between schools comes from NIL.
OSU can spend $50m in TRC because they are supplementing RS with excessive NIL.