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Adidas

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RU96inNC

Sophomore
Sep 21, 2011
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My oldest son (13), who is all about sneakers and is without a doubt a 'sneaker head' is always asking to earn money somehow so he can buy sneakers. I would say in the last 3-4 years he never EVER mentioned adidas. It was Nike or UA (curry's basically).

Well, the other day, we went to the mall and he explained how Adidas is really coming up and they are really kind of taking over Nike. Now, I live in Wake forest (just north of Raleigh). So, I am not sure exactly if it's a local thing, but thought it was cool.

I told him when I was growing up, Adidas was THE brand!
 
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RUsojo

Heisman
Dec 17, 2010
30,162
29,595
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RU96inNC said:
My oldest son (13), who is all about sneakers and is without a doubt a 'sneaker head' is always asking to earn money somehow so he can buy sneakers. I would say in the last 3-4 years he never EVER mentioned adidas. It was Nike or UA (curry's basically).

Well, the other day, we went to the mall and he explained how Adidas is really coming up and they are really kind of taking over Nike. Now, I live in Wake forest (just north of Raleigh). So, I am not sure exactly if it's a local thing, but thought it was cool.

I told him when I was growing up, Adidas was THE brand!
Click to expand...

I believe the doubled (or a similarly large increase) their marketshare in footwear in the last year at Nikes expense.
 
T

TheRacRU

Junior
Oct 10, 2012
3,580
384
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They've become a much bigger player in the casual sneaker market, but not so much athletically.
 
A

anon_ivydyf0amkzay

Guest
You forgot the third "d" OP...for such a simple name, it is of often misspelled!
 
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