As far as naming rights goes, this is pretty solid IMO. Reminds me of the Reds' Great American Ballpark. It's corporate, but not in an obvious/gross way. Win-Win.
AGREE, I will be very disapointed if it is not named Keith Madison field. He did a lot for UK baseball without very much help !I think this is good, but I wish they would find a way to name the playing field or some major part of the stadium for Keith Madison. Kentucky baseball would not be where it is today without Coach Madison.