how to do web programming or do you just need a decent website? I'm just guessing that since you use the term "Computer Savvy Folk" you aren't putting yourself in that group. If you want to learn to program let me know and I can give you some pointers. I run a web programming team so I live with this stuff everyday.
If as I suspect though you are just wanting to get a website built then there are a couple of ways to go. A lot of people use WordPress templates. These range anywhere from free to hundreds of dollars and you can usually find something that will meet your needs. The only problem is you are on your own with hosting if you need anything more than a blog. There are thousands of hosting sites with as many options but if I were looking for a relatively easy, commercially viable solution I would go with
Square Space. They are a good hosting/template platform that has a very professional vibe to it. You can make the site as easy or as hard as you want. If you sign up for Square Space use the code "TWIT6" and you will get 30% off the first 3 months. Also, you can setup a site for free for two months without paying anything or giving any information. So it's easy to try.
There are other options, just give a little more info about what you are wanting to do and I can offer more help.