The Big 12 is considering
1. Have a sponsored name. Im guessing someone such as the Capital One 12 or the State Farm 12. WTF
2. Having a 15% interest from private investors. Terrible idea. Now you must cater to shareholders and CEOs who will prioritize profits. In this era of paying players this is terrible.
www.espn.com
1. Have a sponsored name. Im guessing someone such as the Capital One 12 or the State Farm 12. WTF
2. Having a 15% interest from private investors. Terrible idea. Now you must cater to shareholders and CEOs who will prioritize profits. In this era of paying players this is terrible.
Sources: Big 12 explores selling naming rights to title sponsor
The Big 12 is considering generating hundreds of millions of dollars in revenue by selling its naming rights to a title sponsor, sources told ESPN.