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Tom Brady could make landmark post-career achievement

Barkley-Truaxby: Barkley Truax02/13/22BarkleyTruax
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Kevin C. Cox/Getty Images

Tom Brady‘s playing days might be over after retiring, but his money-making opportunities are just beginning. Some believe Brady has the potential to be the first retired NFL player to achieve billionaire status.

“He’s the NFL’s GOAT [greatest of all time] and his brand is among the strongest of any pro athlete,” said Bob Dorfman, a sports marketing analyst. Dorfman noted that Brady has already accumulated over $180 million in endorsements during his 22-year career, and has recently earned $170 million more in funding for his NFT company, Autograph.

Despite losing his $27 million per year salary as an NFL quarterback, Brady will be looking to expand his health and clothing companies, TB12 and BRADY brand, shoot a movie, media appearances, etc. all on top of his cryptocurrency and NFT ventures.

“So he can pretty much do whatever he wants — broadcasting, team ownership, speaking engagements, book-writing, pitching products for current sponsors, new deals with family-oriented brands, or just building up his existing companies,” Dorfman said. “… I don’t see Brady fading from the public eye much in the next five to 10 years. He’s got billionaire potential.”

MarketWatch has set Brady’s net worth at $475 million earlier this week, putting him behind only Roger Staubach ($600 million) as the richest former NFL player. 

Staying in the public eye, has started his own film company called 199 Productions and plans to release a documentary titled, “Man in the Arena,” with ESPN about his seventh Super Bowl run with the Tampa Bay Buccaneers. 

He’s also working on his first feature film, “Eighty for Brady,” which tells the true story of a group of friends who have dreams of going to the Super Bowl and meet their hero and Brady plans to play himself. But what if Hollywood comes calling?

“It seems like if Tom Brady wanted to do a movie he could do it in a minute,” said Sam Spira of Xtreme Couture Management, noting he “probably has friends who do huge budget movies.”

Hollywood director Ron Shelton, the mind behind “White Men Can’t Jump” and “Bull Durham,” advised Brady to consider a role behind the camera. “As an actor, you are at the mercy of the script and the director. He is used to being the man in charge. Maybe he should stay in charge. I think Brady would be a great producer,” Shelton said.

For all the Brady haters out there, it doesn’t look like the seven-time Super Bowl champion is going anywhere despite retiring from football. He’s actually only getting started.