Limitless NIL launches camp initiative, adds big client

Limitless NIL, Sean Clifford’s player-led agency, enjoyed another big day on Tuesday. With a pair of announcements on Instagram, the agency added another high-profile Penn State athlete and launched its first summer camp opportunity.

The first name, image, and likeness news was revealed mid-afternoon on Tuesday, a summer football day camp set for July 23. Titled the Nittany Lion Summer Impact Camp, the event will run from 1-3 p.m. at Riverfront Sports in Scranton, Pa.

Welcoming campers between fourth and eighth grade, the free event – presented by Lehigh Valley Health Network and Northeast Rehab – will be followed immediately after by a meet and greet with its counselors.

And those counselors will include Clifford and some of his Limitless NIL and Penn State teammates. Defensive performers are set to include Ji’Ayir Brown, the agency’s first signing, along with linebackers Curtis Jacobs and Dominic DeLuca. On the offensive side of the ball, Clifford will be joined by Nittany Lion teammates. They include offensive lineman Nick Dawkins, running back Keyvone Lee, and the latest big name to join the agency.

Other big Limitless NIL news

Shortly after the camp’s announcement, the young agency made another high-profile signing via Instagram. Penn State receiver Parker Washington, the team’s top returner at the position, has been added to the roster.

A rising third-year veteran, Washington enters the 2022 season as a steady presence in each of the past two campaigns. His 36 receptions for 489 yards and six touchdowns marked his arrival in 2020. He then followed it up with 64 catches for 820 yards and four scores, complementing Jahan Dotson.

Ji’Ayir Brown’s breakout

Another of Brown’s summer of NIL appearances, the camp contribution continues a trend seen over the past year.

Asserting himself on the field, Brown then broke out to become one of the team’s leaders through the spring. With it, Brown’s transformation has been one Limitless NIL is proud to have been a part of.

Hoping to create a roadmap that details every step for student-athletes through the NIL process, Brown’s success in the space is something Clifford has been happy to see.

“Ji’Ayir Brown, who was our first client, trusted us, and now he’s making tons of money,” Clifford told BWI. “And then on top of that, he is also growing in so many different ways. If you want somebody who’s truly gonna talk about Limitless, that’s the type of person that we look for because he’s willing to learn and he wants to grow. He wants to expand his mind past football because this is the opportunity for us to really showcase.”