So I will repeat some suggestions that I believe would help:
I know we want to make this all about Collins. But these mostly were challenges for Carmody, etc also. And I'd bet the house they will be issues five years into the tenure of the next guy.
Yes, the arena and the practice facility were HUGE. Honestly, I'm surprised Phillips and company were able to pull it off so quickly ahead of a Ryan Field renovation. Now, these are the next steps.
1) Admissions is the true elephant in the room. That's 80% of the issue.
I think the program will never be more than Minnesota basketball if that doesn't change. I don't care who the coach is.
2) If I were NU, NIL would scare the hell out of me. I think this is going to be a INCREDIBLY HUGE advantage for schools with a large established fan base.
Once again, NU isn't the only school with a few contacts near a large market. Imagine the opportunities that can come with Michigan and Michigan State and that little industry they have nearby. OSU, IU and Purdue probably have smaller media markets, but the basketball audience is probably much larger. For instance, our friend Miller Kopp has started a Cameo account since he went to IU. He must see some opportunity.
3) WR atmosphere - They've done a really nice job trying to add a bit of a club vibe to WR. I'm probably in the minority but I can do without the Guy Fieri ... uh, I mean Spivak act. But enthusiastic butts in the seats is really what makes a difference.
I can't imagine coming out of that tunnel every night and seeing that empty section.
I get the feeling that's like admissions. That's just part of the NU DNA that will never change unless there's a radical change that pisses off a few people. They could start with a huge change to get most fans downstairs. They should have a good idea what the true price point is for an NU game, and it ain't $90+ a ticket for the two middle sections.
However, like any sport and with few exceptions, the real answer is sustained winning.
4) Do you really think the marketing of the program has changed all that much compared to the last 3-5 years? I hear most of the same placements on the same stations.
I think they need to look hyper-locally and get Evanston and all the surrounding 'burbs much more involved. But it's pretty clear that interest from its own community has never been a real concern of NU. Odd.