OT: Remember when the SI swimsuit issue was a big deal?

[Gamecock Jacque]

I'm kind of surprised it's not Dylan Mulvany.

 

[18IsTheMan]

Smart move by SI. Haven't heard anyone talk about their magazine, even the swimsuit edition in years.
Based on this thread, and I'm sure this is not the only one, people are talking about it again.

Perhaps. Just bc people are talking about you, that doesn’t make it a good thing

 

[Lurker123]

Smart move by SI. Haven't heard anyone talk about their magazine, even the swimsuit edition in years.
Based on this thread, and I'm sure this is not the only one, people are talking about it again.

Agreed on getting people to talk about it, I wonder of that translates to any increase in sales.

 

[Uscg1984]

Smart move by SI. Haven't heard anyone talk about their magazine, even the swimsuit edition in years.
Based on this thread, and I'm sure this is not the only one, people are talking about it again.

I don't know, the national talk about the Murdaugh family a couple of months ago was up about a gazillion percent, but none of us would invest in the Murdaugh brand right now. Not _all_ publicity is good publicity.

 

[vacock]

Why buy SI? It’s out of date like all magazines. Minor coverage of colleges.

 

[sdwexler]

The centerfold will have to be 8 pages long to catch the sags.

 

[18IsTheMan]

Why buy SI? It’s out of date like all magazines. Minor coverage of colleges.

It's a dying and really irrelevant brand. They've been forced to diversify into other sports-related ventures to try becoming profitable again.

Introducing geriatrics as cover models smacks of desperation.