If 68 schools (the number Nike has under contract) gave West Shore Homes the exclusive rights to build all on campus apartments for a decade, we wouldn't be high fiving each other here?
PSU moving to Adidas
- Thread starter DCLion11
- Start date
Well, that "if": therein lies half of the answer you seek. And it is a rather clear one.
(Assuming that by "better path for NIL" you mean greater opportunities for sub-NFL ballplayers to make more money. I assumed that is what you meant, but I may be incorrect. My apologies if so.)
The other half (having nothing to do with "NIL") is even more obvious - and more determinative wrt the "decision".
But, who cares? Really. It is what it is - and this is relatively minor in impact.
The Adidas ones. I have last year's Nike version. I only wear them during the football season so they should honestly last me years.
Of the three adidas logos, they always use the second worst one. Of those three, I have never seen the one on the right before now and they use the one on the left the most but the middle one is by far the best.
What a strange unusual season so far. Stadium looks odd, Adidas or Nike depends on a board of trustees that could screw up a 1 car funeral and Penn State is a passing team 
This has nothing to do with "looks" and has everything to do with $$$$. There are reports out there that this deal is worth 4x the amount of money Nike offered and some payment made directly to players. This could be huge for NIL and recruiting.
Would assume something close to Tennessee's deal which is reported (though unconfirmed) at $10mm/year for ten years in cash and product. South Carolina's new Nike deal is $80mm over that same period. I can't imagine Nike is offering 4x less than Adidas for PSU and Nike is far more desirable IMO. If Adidas can do significantly better, I'm all for it. If it's close, I'd stay with Nike. Otherwise we'll look like a$$ on TV for peanuts.
Found more on the USC deal:
WHAT’S IN THE DEAL?
WIS obtained a copy of the term sheet between USC and Nike following Friday’s vote. The 10-year deal includes a $70 million retail allotment, $5 million in cash compensation, as well as $2.5 million in supplementary product allotment and a 15% royalty on net sales.The terms also state Nike will provide “unique marketing opportunities” along with the following benefits:
- A’ja Wilson integration: Nike will provide USC basketball with A’ja Wilson signature sneakers with Gamecock-specific colorways to wear on court. The document also states “Nike will also explore A’ja Wilson travel and other team gear for USC women’s basketball during the term” and USC being featured in A’ja Wilson-related marketing.
- New uniforms
- Football:Nike states it will outfit the Gamecocks in “its cutting-edge Vapor F.U.S.E. uniforms for the 2026-27 season. The company says this is the same type of uniform worn by NFL teams. Nike also states it will provide new cleats for the Gamecocks’ football team next season.
- Documents state Nike will provide a special alternate uniform for the Gamecocks “as part of an energy program including more than 15 elite college football programs.”
- Women’s basketball: The women’s basketball team will also get new uniforms based on the company’s Paris design starting in 2026.
- Redesigns: Both football and women’s basketball will also receive a full redesign of their respective “uniform closets.”
- Football:Nike states it will outfit the Gamecocks in “its cutting-edge Vapor F.U.S.E. uniforms for the 2026-27 season. The company says this is the same type of uniform worn by NFL teams. Nike also states it will provide new cleats for the Gamecocks’ football team next season.
- Colonial Life Arena court redesign: As part of the deal, Nike will also lead a redesign of the USC basketball court at Colonial Life Arena.
- New access: USC and student-athletes will also have access to Nike’s Sport Research Lab at its headquarters in Beaverton, Oregon.
| Performance Achievement | Cash Performance Bonus |
|---|---|
| Football | |
| Plays in Conference Championship game | $10,000 |
| Wins Conference Championship game | $20,000 |
| Plays in CFP First Round game | $10,000 |
| Plays in CFP Quarterfinals game | $15,000 |
| Plays in CFP Semi-Final game | $25,000 |
| Plays in the National Championship game | $50,000 |
| Wins the National Championship | $100,000 |
| Basketball (men’s and women’s) | |
| Wins Conference Tournament Championship Tournament | $10,000 |
| Plays in NCAA Final Four | $25,000 |
| Wins the National Championship | $50,000 |
| Baseball and softball | |
| Participating in NCAA Super Regional | $10,000 |
| Participating in NCAA College World Series | $15,000 |
| Wins NCAA College World Series | $25,000 |
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rutgres leads, we follow.
Rutgers switched to Nike this year. Tennessee goes to Adidas next year.
Here is the latest Adidas look.
That $10mm a year at Tennesee is reportedly just for NIL then the rest is on top of that.
Do people truly are if they uniforms are made by Addias or Nike or Under Armour?
I couldn't care less--just take the check
It's not like we're going to become Oregon with 75 different uniforms
I couldn't care less--just take the check
It's not like we're going to become Oregon with 75 different uniforms
Inside Adidas plans for Tennessee athletics in blockbuster 10-year deal
Tennessee athletics will switch from Nike to Adidas in 2026 with plans to make the Vols the brand's flagship college program and prioritize NIL.
www.knoxnews.com
Please let this happen.Good grief!! What next, PSU going to switch from Pepsi to Coke?
Inside Adidas plans for Tennessee athletics in blockbuster 10-year deal
Tennessee athletics will switch from Nike to Adidas in 2026 with plans to make the Vols the brand's flagship college program and prioritize NIL.www.knoxnews.com
This doesn’t say that though. I haven’t seen any reporting for NIL separate from the overall agreement save ‘unprecedented opportunities’ for athletes. Yahoo has the goods on this - says PSU, Southern Cal, and LSU all thinking about Adidas too.
And there is a loophole here too - UT’s deal with Adidas isn’t with the university - it’s with ‘their newly created University of Tennessee Athletics Foundation (UTAF), a 501(c)(3) nonprofit that contends it is exempt from state public records laws. The Adidas contract appears to mark just the beginning of UTAF’s role as the deal-making proxy and signatory for the university’s athletic department.’
The gist is this is money that can potentially go straight to athletes above and beyond what schools are allowed to pay. So in some ways it is NIL money, but not all of it.
What's the next 'arms race' in college sports? Finding ways to legally exceed new rev-share cap
Tennessee’s new adidas deal shows the latest weapon in recruiting and underlines how schools are finding more creative ways to get their athletes paid above board.
sports.yahoo.com
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Details on what the deal “could” mean to PSU are available. It is significant. I caveat with “could” because it is obviously not final.This doesn’t say that though. I haven’t seen any reporting for NIL separate from the overall agreement save ‘unprecedented opportunities’ for athletes. Yahoo has the goods on this - says PSU, Southern Cal, and LSU all thinking about Adidas too.
And there is a loophole here too - UT’s deal with Adidas isn’t with the university - it’s with ‘their newly created University of Tennessee Athletics Foundation (UTAF), a 501(c)(3) nonprofit that contends it is exempt from state public records laws. The Adidas contract appears to mark just the beginning of UTAF’s role as the deal-making proxy and signatory for the university’s athletic department.’
The gist is this is money that can potentially go straight to athletes above and beyond what schools are allowed to pay. So in some ways it is NIL money, but not all of it.
What's the next 'arms race' in college sports? Finding ways to legally exceed new rev-share cap
Tennessee’s new adidas deal shows the latest weapon in recruiting and underlines how schools are finding more creative ways to get their athletes paid above board.
"Unprecedented Opportunities" was apparently the strategic communications buzzword that got the thumbs up 
I guess everyone can have "unprecedented" opportunities - why not? And every brand can be the new "flagship"?
In the world of PR: "If they will believe it, it is far better than it being true"
I guess everyone can have "unprecedented" opportunities - why not? And every brand can be the new "flagship"?
In the world of PR: "If they will believe it, it is far better than it being true"
I know that wasn't intended to be a funny statement, but it is.
It is coming up for a Board vote - right? So, it is as "done" as smoking black toast. 100%.
(For those unaware: The Board has never NOT rubber-stamped any proposal)
Fair. I just wanted to be accurate. And, given Paterno’s long relationship with Phil Knight, I would not put it past Jay and that ineffective cabal to at least put up a fight.
I know that wasn't intended to be a funny statement, but it is.
It is coming up for a Board vote - right? So, it is as "done" as smoking black toast. 100%.
(For those unaware: The Board has never NOT rubber-stamped any proposal)
I used to care when Joe and Phil were friends and Phil was active at Nike and did some good things in Joe and Sue's names. Now that Joe is gone and Phil is stepping more and more into the background it doesn't matter to me what ensignia is on the jersey, take the one offering the most money and NIL $. Keep the uniforms the same with maybe a throw back once or twice a year.
I wonder what kind of deal PSU Athletics could get from 4imprint.
“4imprint! For certain!”
“4imprint! For certain!”
The lack of Nike money that should be given to PSU helps Oregon with more money for them currently,
or if PSU switches to Adidas is that more money added to Oregon's fund anyway ?
Bottom line money, i don't know what PSU gets from NIke at this time , but the Adidas numbers
if true seem enticing.
Adidas is heavy into European soccer, does anyone know the quality of their footwear? Say football cleats vs.
soccer cleats ?
or if PSU switches to Adidas is that more money added to Oregon's fund anyway ?
Bottom line money, i don't know what PSU gets from NIke at this time , but the Adidas numbers
if true seem enticing.
Adidas is heavy into European soccer, does anyone know the quality of their footwear? Say football cleats vs.
soccer cleats ?
Isn't the actual truth that there are a number of alternatives and they will be selected by the Board vote? So, it's not an "Adidas? yay or nay" but a "here are the bids of various competitors, select one" vote? I know that may throw a wrench in your latest bit of faux outrage and BoT bashing, but I believe that's the case.
I know that wasn't intended to be a funny statement, but it is.
It is coming up for a Board vote - right? So, it is as "done" as smoking black toast. 100%.
(For those unaware: The Board has never NOT rubber-stamped any proposal)
10 years/30 million per year. This is huge for Penn State. It's definitely about NIL. Just missing the approval vote.
So it appears Oregon signed an agreement with Nike (11years) in 2017. They've been getting about 2.5 million per.....5 million in product.....3 million signing bonus and 15% on Oregon apparel sold. PLUS "student internships."
I wonder what PSU's agreement looked like.
I wonder what PSU's agreement looked like.
Except the actual source, who would actually know, disagrees with you. They are in the RFP phase and haven’t made any decisions.
Think the last actual numbers known on the contract are from like ‘93 - $2.6mm over three years. I also thought Joe got payment as well.
We don't know the break down of the proposed deal. Is part of that figure for product...uniforms etc. If so, it's not moving the needle as far as one might imagine. I'd be curious to see Tennessee's deal with Adidas.
You missed a part.I can see it now:
“The Penn State Board of Trustees unanimously approved an apparel deal with Adidas today. Terms of the deal were not disclosed to any members of the board, or the public.”
Fixed it for you dudeI can see it now:
“The Penn State Board of Trustees unanimously approved an apparel deal with Fisher Price today. Terms of the deal were not disclosed.”
I know the numbers, but thanks for not altering my opinion of you.
Those numbers for PSU are from THIRTY years ago.
WRT Tennessee, I'll save you the "look up":
It is roughly:
$5 Million per year in gear (which, like everyone else, they value at "retail" - so probably $1-2 Million or so in cost to them)
and
$5 Million, give or take, in cash per year.
They, of course (because it has become the current buzzword) announced that they will also be working with Tennessee on "unprecedented opportunities" for NIL.
Where will PSU's deal land? Who knows?
But I would wager a decent amount that the announcement will include statements like "unprecedented NIL opportunities", and contentions that Adidas is absolutely infatuated with PSU and is looking to use PSU as their "flagship"
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