I don’t subscribe to The Centre Daily times, and it is behind a paywall, but they have an article describing Penn State’s reasoning for moving to Adidas from Nike, which includes the info I posted above. They have a separate article saying the Adidas deal is for an estimated $300 million.
PSU moving to Adidas
- Thread starter DCLion11
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The best WR in the country plays at a Nike school and is sponsored by Adidas.
"Smith joins a strong roster of Adidas football athletes, led by Chiefs quarterback Patrick Mahomes. Jaguars WR/DB Travis Hunter most recently signed with the brand after his Heisman Trophy campaign with Colorado, with Abdul Carter, Amon-Ra St. Brown, Chris Jones, Trevor Lawrence and Michael Penix Jr. also a part of the football roster.
Smith joins former Buckeyes Emeka Egbuka and Garrett Wilson as members of the brand, along with Ohio State commits and Adidas NIL signees Chris Henry Jr. and Kayden Dixon-Wyatt."
Ohio State WR Jeremiah Smith Signs NIL Deal With Adidas After Standout Season
The standout wide receiver is signing a Name, Image and Likeness deal with Adidas.www.si.com
How many people had no idea any of these athletes were sponsored by adidas? Admittedly, I don’t follow a bunch of other sports/players, but I know who the Nike athletes are. Money is money though. Can’t blame PSU.
A major corporation and a large university entering into an agreement that lrestricts an individual who is not party to said agreement from fully exercising the individual's economic rights? Good luck with that holding up.
Definitely sounds like a change was needed. I stopped buying NIKE products several years ago. Still have a few items from before I stopped purchasing their gear and shoes. Not going back.
I appreciate Kraft having the fortitude to make changes where he feels it is needed rather than just following along because “we’ve always done it that way”.
I guess the Adidas money dump is in it's infancy and we're just figuring out now?
Micah Parsons Officially Joins the Three Stripes
adidas today announced the signing of football superstar Micah Parsons to a multi-year partnership. Selected in the first round of the 2021 draft, Parsons quickly proved to be a generational talent wi
news.adidas.com
Welcome to West Shore Home Field at Adidas Beaver Stadium!
It’s the right move. Nike‘s offer was insufficient. Didn’t PSU football wear Russell Athletic uniforms in the 80’s with Nike cleats?
We have more interest and debate over a meaningless "what will they wear?" story than we have in the actual football/sports product. It's an apparel deal ... if it gives them more financial benefit over the competitors without comparative undue restraints (hindering future deals, etc.), then who cares?
If you can look past Adidas being founded by an actual nazi (just like Puma, founded by Adolf's bro), there's zero intrigue here. And most people have done as such, given it's been a successful company for nearly a century.
If you can look past Adidas being founded by an actual nazi (just like Puma, founded by Adolf's bro), there's zero intrigue here. And most people have done as such, given it's been a successful company for nearly a century.
Agreed. Hoping adidas ups their sports design team and the performance gear looks good. They have done very well with their leisure/casual/street wear and have done some cool collaborations (such as Y3 Yohji Yamamoto, BAPE, Gucci, and Pharrell Williams); adidas definitely can offer more to athletes in street wear than Nike can and have shown to be more willing to explore these things (guarantee there will be some kind of Parsons/PSU collab like PSU wanted to do with Barkley but were denied by Nike). Time to lean into it fellas.
I’ll add my daughter’s friends are 100% on the sambas train - it’s the shoe for them. Would love for our cheerleaders and dance team to get their own custom versions.
We used to wear Adidas during our 2 Championship titles, I believe.
It's a very smart move. Nike took Penn State for granted. They were never matching the offer from Adidas. Their flagship schools are tOSU, Michigan, and Oregon.
Agreed. Hoping adidas ups their sports design team and the performance gear looks good. They have done very well with their leisure/casual/street wear and have done some cool collaborations (such as Y3 Yohji Yamamoto, BAPE, Gucci, and Pharrell Williams); adidas definitely can offer more to athletes in street wear than Nike can and have shown to be more willing to explore these things (guarantee there will be some kind of Parsons/PSU collab like PSU wanted to do with Barkley but were denied by Nike). Time to lean into it fellas.
I’ll add my daughter’s friends are 100% on the sambas train - it’s the shoe for them. Would love for our cheerleaders and dance team to get their own custom versions.
Nothing says street cred and being cool for the football crowd more than private school pre-teen girls rocking your soccer sneaks.
The logo on the the right looks like claws maybe they can work with that, just saying.Of the three adidas logos, they always use the second worst one. Of those three, I have never seen the one on the right before now and they use the one on the left the most but the middle one is by far the best.
As Aunt Becky, Lori Laughlin, moves on to free agency. She is looking good in her Adidas gear.
Back in the day, it was “[first name] [last name]’s wardrobe provided by Botany 500.”
I wonder what those deals were worth.
A) It is not $150K, it is $500K
B) It is not - TTBOMK - "personal wardrobe". There is certainly some of that, but I can only imagine that much of the $500,000 is for "merch" that he controls (ie, give stuff to different folks)
C) I doubt that anyone on the BOT is overly concerned about that aspect of the deal.
D) What should be, and probably is, disconcerting to some members of the Board- for the few who actually are engaged - is "what does this deal entail, and were there other options?" PSU leadership and administration have it a habit (culture?) of never providing that type of information to the trustees (the vast majority of them, of course, don't care "Rah-Rah Cis-Boom Bah! What time is dinner? (burp!))". The few that do care about their fiduciary duty likely would have to file suit to compel PSU to provide that information.
The odds that the "deal" is anything like what was "presented" - and/or that there were not competing offers that may have been better - are near 0%, just based on historical Board practices.
