Sydney Sweeney American Eagle Jeans commercials.

BobPSU92

Heisman
Aug 22, 2001
42,602
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Since this is the interwebs, I just want all of you to know that I regularly have women far more attractive than Sydney Sweeney in my company.

I laugh at 7s.







😞
 
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MtNittany

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I haven't followed this closely but I bet at least some of the hype over this isn't just people getting upset but also the jeans makers pushing it because it gets attention. If it wasn't for the upset over this ad who would be talking about it? Nobody. It's the same reason we constantly see WNBA stories that don't have anything to do with actual WNBA game play.

Also, Sweeney's not bad looking but she's not all that hot either. Maybe a 7. People make a huge deal out of how good looking a woman celebrity is even if they're not that great looking. If you walk across the PSU campus during class change time you'll see literally hundreds of women better looking than Sweeney. We're in the era of over the top hype about everything.
Good to see you're on top of this. I guess.
 
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op2

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Sweeney is 27. Someone find a webpage that shows the faces of a bunch of 27-ish year old made up women. You'll find plenty as good or better looking than her.

She's not ugly by any means. She's attractive. But she's not a knockout or close to it. And again, I'm talking about face.

How things are framed determines to some degree how people perceive things. She's an actress and has a bunch of PR people pushing her. She probably has half a dozen beauty experts working on her all the time. She's in ads where the point of the ad is to look sexy and she has professional photographers telling her what to do and not do. Etc.

OTOH, when you see a 27 year old woman at the grocery store she's wearing whatever she threw on that morning and she may not even have done her makeup and hair. She's just a woman that needs eggs and milk and isn't trying to impress anyone.
 

BobPSU92

Heisman
Aug 22, 2001
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Sweeney is 27. Someone find a webpage that shows the faces of a bunch of 27-ish year old made up women. You'll find plenty as good or better looking than her.

She's not ugly by any means. She's attractive. But she's not a knockout or close to it. And again, I'm talking about face.

How things are framed determines to some degree how people perceive things. She's an actress and has a bunch of PR people pushing her. She probably has half a dozen beauty experts working on her all the time. She's in ads where the point of the ad is to look sexy and she has professional photographers telling her what to do and not do. Etc.

OTOH, when you see a 27 year old woman at the grocery store she's wearing whatever she threw on that morning and she may not even have done her makeup and hair. She's just a woman that needs eggs and milk and isn't trying to impress anyone.

If a woman can’t bring it upon herself to impress me 24/7, then I won’t bother with her.

It’s nice being able to choose who I want when I want.







😞
 

Bkmtnittany1

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Jan 12, 2014
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If a woman can’t bring it upon herself to impress me 24/7, then I won’t bother with her.

It’s nice being able to choose who I want when I want.







😞
I agree… I am getting sick and tired of Jennifer Aniston coming over 4-5 times a week!
 

Lil Nicky Scarfo

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No kidding. I live in a talent rich zip code and don't see SS's in my Publix. Elin Woods once in awhile, and some other incredible women too. But to imply that SS's grow on trees is ridiculous.

My favorite at my Publix in the season is Connie Selleca. She still looks fantastic.
Connie Selleca - that’s old school right there.

when I worked in DC, I’d try to go to cool sounding hearings when I had some time. One time there was a hearing related to the movie/TV business. Thought I’d star-gaze. Saw Morgan Fairchild from 10 feet away - tiny and ridiculously hot, but the star was Joan Severance. Holy hell - I saw her and lost my train of thought. It’s like I had to reboot.
 

Tom McAndrew

BWI Staff
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Connie Selleca - that’s old school right there.

when I worked in DC, I’d try to go to cool sounding hearings when I had some time. One time there was a hearing related to the movie/TV business. Thought I’d star-gaze. Saw Morgan Fairchild from 10 feet away - tiny and ridiculously hot, but the star was Joan Severance. Holy hell - I saw her and lost my train of thought. It’s like I had to reboot.

I'll pick the flag up for you.







image.jpeg

 

BiochemPSU

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Jun 13, 2016
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If she is a 7 then every other woman out there is a 1.

This may be stating the obvious, but you have a play on words in this ad with jeans (clothing) and genes (your DNA). The add says "Genes are passed down from parents to offspring, often determining traits like hair color, personality and even eye color. My jeans are blue." It's supposed to get a chuckle because it swerves at the last second from talking about her obvious physical genetic gifts to the actual clothing she is wearing. While I did laugh a bit, I think it misses the mark. The focus up until the very end is not on the product, it's clearly on the model and how she looks. Had they included other models who look different from her, then I think the ad works in a smart way. The way they decided to roll it out with just her leaves the door open for people to feel that the company wants to see its clothing on people that only look like her: white, hypersexualized, big breasts, blonde, etc., etc. I am sure you could see how that could rub some folks the wrong way.
 
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MtNittany

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If she is a 7 then every other woman out there is a 1.

This may be stating the obvious, but you have a play on words in this ad with jeans (clothing) and genes (your DNA). The add says "Genes are passed down from parents to offspring, often determining traits like hair color, personality and even eye color. My jeans are blue." It's supposed to get a chuckle because it swerves at the last second from talking about her obvious physical genetic gifts to the actual clothing she is wearing. While I did laugh a bit, I think it misses the mark. The focus up until the very end is not on the product, it's clearly on the model and how she looks. Had they included other models who look different from her, then I think the ad works in a smart way. The way they decided to roll it out with just her leaves the door open for people to feel that the company wants to see its clothing on people that only look like her: white, hypersexualized, big breasts, blonde, etc., etc. I am sure you could see how that could rub some folks the wrong way.
The ad didn't work? With more inclusion it could have been smarter? Srsly? If I'm a major stockholder, I'd like them to rub some more folks the wrong way.


Screenshot 2025-08-06 at 21-41-59 american eagle stock - Google Search.png
 

JVP_Yahweh

Senior
Nov 29, 2004
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I haven't followed this closely but I bet at least some of the hype over this isn't just people getting upset but also the jeans makers pushing it because it gets attention. If it wasn't for the upset over this ad who would be talking about it? Nobody. It's the same reason we constantly see WNBA stories that don't have anything to do with actual WNBA game play.

Also, Sweeney's not bad looking but she's not all that hot either. Maybe a 7. People make a huge deal out of how good looking a woman celebrity is even if they're not that great looking. If you walk across the PSU campus during class change time you'll see literally hundreds of women better looking than Sweeney. We're in the era of over the top hype about everything.
Heck, you could walk around Renovo and find a few better looking ones
 

op2

All-Conference
Mar 16, 2014
11,529
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If she is a 7 then every other woman out there is a 1.

This may be stating the obvious, but you have a play on words in this ad with jeans (clothing) and genes (your DNA). The add says "Genes are passed down from parents to offspring, often determining traits like hair color, personality and even eye color. My jeans are blue." It's supposed to get a chuckle because it swerves at the last second from talking about her obvious physical genetic gifts to the actual clothing she is wearing. While I did laugh a bit, I think it misses the mark. The focus up until the very end is not on the product, it's clearly on the model and how she looks. Had they included other models who look different from her, then I think the ad works in a smart way. The way they decided to roll it out with just her leaves the door open for people to feel that the company wants to see its clothing on people that only look like her: white, hypersexualized, big breasts, blonde, etc., etc. I am sure you could see how that could rub some folks the wrong way.
Connie Selleca and Morgan Fairchild were mentioned in this thread, and I already know what they looked like back in their prime, and Joan Severance was mentioned too, and I didn't know what she looked like until someone posted a pic of her. That is why I'm calling Sydney Sweeney a 7. I know it's subjective but I don't consider Sydney in or even near the same league as those other three (again, back when those other three were 27 years old like Sydney).
 
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Ludd

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Oct 12, 2021
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If she is a 7 then every other woman out there is a 1.

This may be stating the obvious, but you have a play on words in this ad with jeans (clothing) and genes (your DNA). The add says "Genes are passed down from parents to offspring, often determining traits like hair color, personality and even eye color. My jeans are blue." It's supposed to get a chuckle because it swerves at the last second from talking about her obvious physical genetic gifts to the actual clothing she is wearing. While I did laugh a bit, I think it misses the mark. The focus up until the very end is not on the product, it's clearly on the model and how she looks. Had they included other models who look different from her, then I think the ad works in a smart way. The way they decided to roll it out with just her leaves the door open for people to feel that the company wants to see its clothing on people that only look like her: white, hypersexualized, big breasts, blonde, etc., etc. I am sure you could see how that could rub some folks the wrong way.
I guess the question is would there be such an uproar if the model in the ads was Rihanna? I don’t recall an uproar when Halle Berry was the spokeswoman for Revlon. Some people just need to find reasons to be upset. I’m sure American Eagle will come out with another ad with a woman of color in it and their whole argument will be blown out of the water.
 

BiochemPSU

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The ad didn't work? With more inclusion it could have been smarter? Srsly? If I'm a major stockholder, I'd like them to rub some more folks the wrong way.


View attachment 867344
Lord, another graduate of the Pitt school of reading good. I didn’t say the ad didn’t work. I said it would have avoided the uproar and still gotten the intended effect, except you would have gotten both sides of the isle to buy jeans. Sidney sells used bath water. She can sell anything. Not surprised sales went up.
 

BiochemPSU

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I guess the question is would there be such an uproar if the model in the ads was Rihanna? I don’t recall an uproar when Halle Berry was the spokeswoman for Revlon. Some people just need to find reasons to be upset. I’m sure American Eagle will come out with another ad with a woman of color in it and their whole argument will be blown out of the water.


if the ad had featured a woman dressed in full hijab and implied that Muslims do things the right way, and that the right way is to wear these jeans, people who aren’t Muslims would rightly have a fit. Implying one religion is better than another, even if that isn’t what you are “trying” to say, would go over like a poop sandwich with a certain segment of the population. So it isn’t who is on the commercial, it’s that they appear to be saying one group or traits are better than another. Folks who don’t look like her are trying to point that out. Surely it isn’t a big deal to speak up and say I don’t feel comfortable with what this ad is implying, right?
 

LaJollaCreek

All-American
May 29, 2001
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I think we have different definitions of success.
Marketing success in 2025 is about hits, discussion, and buzz....doesn't matter if it's positive or negative either, just the attention. It's a playbook now and it works in government and in the corporate world. I hear everything you are saying, but sadly this is where we are at. This is another dog whistle, just ignore and move on would be my advice as it won't even be a discussion in a week or two.

happening finding dory GIF
 
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Lion84

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Lord, another graduate of the Pitt school of reading good. I didn’t say the ad didn’t work. I said it would have avoided the uproar and still gotten the intended effect, except you would have gotten both sides of the isle to buy jeans. Sidney sells used bath water. She can sell anything. Not surprised sales went up.
You really think there are more than a minuscule number of people on any side offended by this ad - a few vocal professional offended types and the media who feeds them.
 

Ludd

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if the ad had featured a woman dressed in full hijab and implied that Muslims do things the right way, and that the right way is to wear these jeans, people who aren’t Muslims would rightly have a fit. Implying one religion is better than another, even if that isn’t what you are “trying” to say, would go over like a poop sandwich with a certain segment of the population. So it isn’t who is on the commercial, it’s that they appear to be saying one group or traits are better than another. Folks who don’t look like her are trying to point that out. Surely it isn’t a big deal to speak up and say I don’t feel comfortable with what this ad is implying, right?
Companies have been using attractive famous people to advertise their products forever and never was a company called Nazis for doing it until now. And you didn’t answer my question, would there be an uproar if the ad starred Rihanna?
 

Midnighter

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Companies have been using attractive famous people to advertise their products forever and never was a company called Nazis for doing it until now. And you didn’t answer my question, would there be an uproar if the ad starred Rihanna?

Or - let’s say Beyoncé - exact same script.

 
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psu83

Sophomore
May 29, 2001
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Since this is the interwebs, I just want all of you to know that I regularly have women far more attractive than Sydney Sweeney in my company.

I laugh at 7s.







😞
Inflatable dolls with real hair and moving parts don't count
 
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Bvillebaron

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Feb 4, 2004
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if the ad had featured a woman dressed in full hijab and implied that Muslims do things the right way, and that the right way is to wear these jeans, people who aren’t Muslims would rightly have a fit. Implying one religion is better than another, even if that isn’t what you are “trying” to say, would go over like a poop sandwich with a certain segment of the population. So it isn’t who is on the commercial, it’s that they appear to be saying one group or traits are better than another. Folks who don’t look like her are trying to point that out. Surely it isn’t a big deal to speak up and say I don’t feel comfortable with what this ad is implying, right?
Your response is pathetic, truly pathetic. The ad is about a business trying to sell a product with an attractive woman; someone that has been happening oh like probably for decades. When I saw your post, I thought of the post where a father tells his son who appears to be 10 or 11; “There are called jokes son. We used to tell them before some people became offended about everything”.