Michigan

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Football

Bryce Underwood made an immediate impact on the varsity level as a freshman at Belleville (Michigan) High School. Underwood threw for 2,888 yards and 39 touchdowns with only four interceptions. He also added six rushing scores in his freshman season to lead Belleville to a state championship. Underwood was named the Michigan Associated Press Division 1-2 Player of the Year after the stellar first season. He then led Belleville to a perfect 14-0 record and another state title in 2022. Underwood threw for 2,762 yards and 37 touchdowns as a sophomore. To make things even more impressive, Underwood could technically be a 2026 prospect, but he’s completing school early as part of the 2025 class.

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Belleville High School

Bryce Underwood

Michigan Wolverines

Quarterback

Celsius

Belleville

Beats by Dre

Beats by Dre signs nine college football stars to 2025 'Beats Elite' class

Hollister

Barstool Sports

Dave Portnoy announces Bryce Underwood, Barstool collab on Black Friday

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Bryce Underwood Shop

No. 1 recruit Bryce Underwood partners with Michigan's NIL collective to release merch store

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Date	Deal Partners	Details
8/27/25	Celsius		Source
8/19/25	Beats by Dre	Beats by Dre signs nine college football stars to 2025 'Beats Elite' class	Source
12/10/24	Hollister		Source
11/26/24	Barstool Sports	Dave Portnoy announces Bryce Underwood, Barstool collab on Black Friday	Source
11/22/24	Bryce Underwood Shop	No. 1 recruit Bryce Underwood partners with Michigan's NIL collective to release merch store	Source

NIL Deals for Bryce Underwood