Michigan

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Bryce Underwood made an immediate impact on the varsity level as a freshman at Belleville (Michigan) High School. Underwood threw for 2,888 yards and 39 touchdowns with only four interceptions. He also added six rushing scores in his freshman season to lead Belleville to a state championship. Underwood was named the Michigan Associated Press Division 1-2 Player of the Year after the stellar first season. He then led Belleville to a perfect 14-0 record and another state title in 2022. Underwood threw for 2,762 yards and 37 touchdowns as a sophomore. To make things even more impressive, Underwood could technically be a 2026 prospect, but he’s completing school early as part of the 2025 class.

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Bryce Underwood

Michigan Wolverines

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Hollister signs multiple college football stars to NIL deals to model new rivalry collection

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Beats by Dre signs nine college football stars to 2025 'Beats Elite' class

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Dave Portnoy announces Bryce Underwood, Barstool collab on Black Friday

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No. 1 recruit Bryce Underwood partners with Michigan's NIL collective to release merch store

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Date	Deal Partners	Details
11/06/25	Hollister	Hollister signs multiple college football stars to NIL deals to model new rivalry collection	Source
8/27/25	Celsius		Source
8/19/25	Beats by Dre	Beats by Dre signs nine college football stars to 2025 'Beats Elite' class	Source
12/10/24	Hollister		Source
11/26/24	Barstool Sports	Dave Portnoy announces Bryce Underwood, Barstool collab on Black Friday	Source
11/22/24	Bryce Underwood Shop	No. 1 recruit Bryce Underwood partners with Michigan's NIL collective to release merch store	Source

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