Kentucky WBB moves Will Sims to Assistant Coach

Kentucky women’s basketball has moved Will Sims to Assistant Coach, KSR has learned.

Last season — his first in Lexington after working under Kenny Brooks at Virginia Tech — he held a position as Director of Scouting & Program Analytics. Now, Kendall Dillard, who was an assistant last season, fills that role. Sims’ contract runs through next season.

He will be making $70,000 during the 2025-26 season with several bonus incentives available depending on certain team accomplishments. For example, if Kentucky makes the Sweet 16 this season, he’ll earn an extra $10,000. Below are the incentives that Sims could potentially get. They aren’t cumulative, however, meaning that he can only receive one bonus. He can’t just keep stacking bonuses on bonuses if Kentucky were to make it to the Final Four.

• Makes Sweet 16: $10,000
• Makes Elite Eight: $20,000
• Makes Final Four: $30,000
• Wins National Championship: $40,000.

However, Sims can earn extra incentives based on how the Cats fare in the SEC.

• Wins SEC Regular Season Championship: $20,000
• Wins SEC Tournament Championship $10,000

Let’s say Kentucky were to have an absolute dream of a season. They win the SEC Regular Season and Tournament Championship, makes it to the Final Four AND the Cats win it all, then his salary doubles — yes, doubles — with a singular $70,000 bonus.

For his sake and ours, let’s hope that happens.

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