I just think that NIL is used as a crutch when programs don’t win. I watched Vanderbilt, which is ranked in the top 20, battle defending NC Florida today until the bitter end; I can’t believe that Vanderbilt has a big NIL budget for most if any of their sports. Regardless, you can be sure that it’s nowhere near what Florida spends.
Under this current coach, I don’t know if it would make a big difference even if PSU spent much more on NIL. It all starts with the head coach, especially in that sport. You need somebody who can be a magnet to attract players like a Pitino or Calipari. PSU first should overpay to bring in a proven winner, and then the rest will take care of itself.
I also don’t want to hear that PSU can’t attract a big name coach; this is a Big 10 program close to a lot of basketball meccas like Philly and NYC. God, Pitino was so desperate to coach again after his scandal that he took the Iona job.
I have a pretty good idea that if PSU had hired a Pitino when he wanted to get back into coaching or a Calipari, who’s from Pittsburgh, after he was fired from UK, or even a Sean Miller, who’s from Beaver County, after his scandal at Arizona, PSU would be so much better than what it is now and NIL money would be pouring into the program. There never has been any ambition with this program, and until there is, you’re going to continue to get what you have.