How far away from this are we:
Star RB: "Coach, I can't wear these crappy Adidas cleats... I'm going to wear my Nikes"
Coach: "You can't do that, we have a deal with Adidas"
RB: "You may have a deal with Adidas, but I don't have a damn deal with Adidas, they don't pay me squat. Nike will pay me a cool 1/2 a million, and I like their gear better anyway. You wear whatever damn shoes you want."
Coach: "Sorry. Doesn't work like that"
RB "Sorry my ***. Nike is gonna' give me $500,000, and I AM wearing them. You got a problem with that? Talk to my agent - and my lawyer will see you in court"
Want to know how FUBAR "college" sports are? Find the brightest and most cynical/skeptical person you know. Ask them their thoughts on how fouled up "college" sports are - and then multiply that by a factor of 5.
All because the business was run by a group that was overwhelmingly composed of not-too-bright, greedy, self-interested, egotistical puffs. More than enough of them to drown out ANY input from the few who actually had the brains, foresight, and integrity to maintain sanity. For decades.
Jeezus, just look around.
And that's what you get.
Oh, yeah, and when does that $300 Million deal kick in? LOL