http://www.cnn.com/2009/T...kson.internet/index.html
Soon rumors spread online that movie star Jeff Goldblum had fallen from the Kauri Cliffs in New Zealand while filming his latest movie. On several search engines, "Jeff Goldblum" soon became the only non-Jackson-related term to crop up in the top 10.</p>
The rumors forced Goldblum's publicist to issue a statement to media outlets, saying: "Reports that Jeff Goldblum has passed away are completely untrue. He is fine and in Los Angeles."</p>
At the same time Harrison Ford was also rumored to have fallen from a yacht off the south of France.</p>
Web site snopes.com, which shoots down rumors, gossip and urban legends -- and how they originated -- said the likely culprit was a Web site which allows users to input celebrity names -- and then inserts them into fake templated stories (a further variant has stars dying in a plane crash).</p>
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