Teams
Teams
Fan Sites
Forums
Shows
College
College Football News
College Football Player Rankings
College Football Rankings
College Football Playoff
College Basketball News
Women's Sports
NIL
NIL News
NIL Valuation
NIL Deals
NIL Deal Tracker
Sports Business
Transfer Portal
Transfer Portal News
NCAA Transfer Portal
Transfer Portal Rankings
Transfer Portal Team Rankings
Recruiting
Football Recruiting
Basketball Recruiting
Database
Team Rankings
Player Rankings
Industry Comparison
Commitments
Recruiting Prediction Machine
High School
High School News
Schools
Rankings
Scores
Draft
NFL Draft
NFL Draft News
Draft By Stars
College Draft History
College Draft Totals
NBA Draft
NBA Draft News
Pro
NFL
NASCAR
NBA
Culture
Sports Betting
About
About
On3 App
Advertise
Press
FAQ
Contact
Log in
Register
Message Boards
Rivals300
Recruiting Board
NIL Valuation
Transfer Portal
Andy & Ari On3
New posts
Menu
Install the app
Install
Ranking the top 10 offensive coordinators in college football
True freshmen who could start Week 1 of 2025 college football season
5 college football teams projected as favorites in every 2025 regular season game
Joel Klatt calls Kaydn Proctor the best offensive lineman in college football
Auburn to battle Memphis in exhibition game in Atlanta on October 30
Reply to thread
Forums
West Virginia
Mountaineer Message Board
BRAND VALUE INDEX (THIS WILL SHOCK MOST HERE)
JavaScript is disabled. For a better experience, please enable JavaScript in your browser before proceeding.
You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an
alternative browser
.
Message
<blockquote data-quote="Volatility_rivals135605" data-source="post: 131741042" data-attributes="member: 1476288"><p>IM not sure what data they used or how each metric was weighted, but either way its good to be in the top 10, no matter how it was created. I would be interested to know how they derived the Index ratings tho.. Anytime any company creates an Indexing of anything, its usually a well researched & thoughtful inclusion of the most meaningful data(which can also have varying weighting mechanisms per metric basis). So, they must have a justification for the metrics & weighting included + applied.</p><p></p><p>From my personal research, including: TV Market size, Streaming, Merch Licensing, SM fan engagement, viewership( in-state & out-of-state), Game Attendance, I can def see how WVU would be in the 14-20 range, so I was a bit surprised by how high we are in this Index. </p><p></p><p>I suppose sometimes we apply to much of a perceived weight to a states population or the wealth of its boosters, which even a state like Texas, you have a lot of other teams which / potential. TCU, Baylor, TTU, Rice, Houston, etc so WVU being the only show in town probably makes a big difference.</p><p></p><p>One thing I was surprised was WVU has the 27th largest TV Market. Which is 12 levels higher then our population rating. Streaming is also big here, one could technically say WVU has one of the most passionate fanbases because we have to maintain a much higher % participation/engagement to achieve those levels. Also From a Social Media fan engagement perspective:</p><p></p><p>FaceBook = Top 5</p><p>Twitter = Top 10</p><p>Instagram = Top 10</p><p></p><p>That was also shocking, considering most people perceive WV as not being technology friendly.</p></blockquote><p></p>
[QUOTE="Volatility_rivals135605, post: 131741042, member: 1476288"] IM not sure what data they used or how each metric was weighted, but either way its good to be in the top 10, no matter how it was created. I would be interested to know how they derived the Index ratings tho.. Anytime any company creates an Indexing of anything, its usually a well researched & thoughtful inclusion of the most meaningful data(which can also have varying weighting mechanisms per metric basis). So, they must have a justification for the metrics & weighting included + applied. From my personal research, including: TV Market size, Streaming, Merch Licensing, SM fan engagement, viewership( in-state & out-of-state), Game Attendance, I can def see how WVU would be in the 14-20 range, so I was a bit surprised by how high we are in this Index. I suppose sometimes we apply to much of a perceived weight to a states population or the wealth of its boosters, which even a state like Texas, you have a lot of other teams which / potential. TCU, Baylor, TTU, Rice, Houston, etc so WVU being the only show in town probably makes a big difference. One thing I was surprised was WVU has the 27th largest TV Market. Which is 12 levels higher then our population rating. Streaming is also big here, one could technically say WVU has one of the most passionate fanbases because we have to maintain a much higher % participation/engagement to achieve those levels. Also From a Social Media fan engagement perspective: FaceBook = Top 5 Twitter = Top 10 Instagram = Top 10 That was also shocking, considering most people perceive WV as not being technology friendly. [/QUOTE]
Insert quotes…
Name
Post reply
Forums
West Virginia
Mountaineer Message Board
BRAND VALUE INDEX (THIS WILL SHOCK MOST HERE)
Top
Bottom