Everyone is talking about how this will be such a big game for Mississippi, how it's the same as playing other ConfUSA schools, etc. However, when you play those other schools, you get exposure in a market where you don't normally get any. Before any of you say "Well we played Jackson State!"...remember, JSU is a 1-AA school so it makes sense to schedule them when they will bring exponentially more fans than any out of state 1-AA school. </p>