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<blockquote data-quote="WVUALLEN" data-source="post: 132206318" data-attributes="member: 1112294"><p>January 29, 2019 by Jeff Porter:</p><p></p><p>Watching from the comfort of one’s home or the bar will always be the option of choice for many people, especially those living far away from their favorite team, convincing a new generation to buy season tickets is a daunting challenge. Millennials are typically as people currently between the ages of 18-34 born between 1980-1996 and known as the generation that won’t spend. </p><p></p><p>Millennials comprise an increasingly larger subset of college football fans, and therefore athletic departments are targeting this group for season ticket sales more and more. The problem is, the millennial generation have been shown to not want to attend live sporting events because: </p><p>(1) Tickets are too expensive</p><p>(2) Games are about four hours </p><p>(3) It’s easier to games at home</p><p>(4) Kickoff times are typically announced two weeks prior to the game</p><p></p><p>The major revenue stream besides ticket sales for these athlete departments is broadcasting rights. Typically, these rights are negotiated with the conference office, and each member institution receives an annual portion of these rights.</p><p></p><p>The reason media companies are willing to sign multi-billion dollar deals is to ensure their networks get the best games, which will attract the most eyeballs.</p><p></p><p>There are other things that bring fans to games. It's not like it was years ago when it was more about wins and losses than fun and games. Millennials are craving experiences. When families go to Disney World year after year, they go not only for the attractions but for the entire experience. There has to be something beyond the game that attracts fans and supporters’ game after game that they can’t experience from home or at a sports bar. Some departments are taking a leading role in addressing the overall fan experience while others are lag further behind.</p><p></p><p>It's more about a carnival like experience for today's liberal woke families. Nothing about the game.</p><p></p><p>So if you really want to stop supporting and hurt WVU as much as possible then quit tuning them in.</p><p></p><p>College attendance is dropping everywhere even if you win. Schools care more for media rights and Millennial fans care more about family fun experiences.</p></blockquote><p></p>
[QUOTE="WVUALLEN, post: 132206318, member: 1112294"] January 29, 2019 by Jeff Porter: Watching from the comfort of one’s home or the bar will always be the option of choice for many people, especially those living far away from their favorite team, convincing a new generation to buy season tickets is a daunting challenge. Millennials are typically as people currently between the ages of 18-34 born between 1980-1996 and known as the generation that won’t spend. Millennials comprise an increasingly larger subset of college football fans, and therefore athletic departments are targeting this group for season ticket sales more and more. The problem is, the millennial generation have been shown to not want to attend live sporting events because: (1) Tickets are too expensive (2) Games are about four hours (3) It’s easier to games at home (4) Kickoff times are typically announced two weeks prior to the game The major revenue stream besides ticket sales for these athlete departments is broadcasting rights. Typically, these rights are negotiated with the conference office, and each member institution receives an annual portion of these rights. The reason media companies are willing to sign multi-billion dollar deals is to ensure their networks get the best games, which will attract the most eyeballs. There are other things that bring fans to games. It's not like it was years ago when it was more about wins and losses than fun and games. Millennials are craving experiences. When families go to Disney World year after year, they go not only for the attractions but for the entire experience. There has to be something beyond the game that attracts fans and supporters’ game after game that they can’t experience from home or at a sports bar. Some departments are taking a leading role in addressing the overall fan experience while others are lag further behind. It's more about a carnival like experience for today's liberal woke families. Nothing about the game. So if you really want to stop supporting and hurt WVU as much as possible then quit tuning them in. College attendance is dropping everywhere even if you win. Schools care more for media rights and Millennial fans care more about family fun experiences. [/QUOTE]
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