theathletic.com
That ought to be an interesting clash of cultures, Yormark and a bunch of college presidents. And if they don't come around to his way of thinking, he can always enlist his wife's family to take care of it.Word is they’re high on Roc Nation COO (that’s Jay Z’s entertainment company). Interesting…
Big 12 hires Roc Nation's Yormark as next commissioner
The Big 12 has named Brett Yormark as its next commissioner, the conference announced Wednesday. Yormark, who received a five-year initial contract, will start on August 1.
www.si.com
excellent hire…..given the player compensation environment changes with the NCAA , his skill set fits right in. He has some serious talent management skills, marketing and entertainment compensation contract experience. Of course, his biggest hurdles will be managing up to his bosses…the University Presidents and their willingness to live with and perhaps leverage the new compensation for players and the continued “ arms race” with improving facilities.Official.
Big 12 takes big swing on outsider Brett Yormark for commissioner - Sports Illustrated
Brett Yormark’s hiring was met with cynicism outside the transformed league, but it’s part of a larger pattern.
Yeah, all he has to do is negotiate media rights deals that yield enough cash for his bisses to pay players and build new facilities. He should give Mike Tranghese a call.
