http://www.wlbt.com/Global/story.asp?S=13352142
Why they are just now deciding to take action is beyond me.
Why they are just now deciding to take action is beyond me.
Florida takes on a more beatable Mississippi opponent
- Thread starter LTblows
- Start date
http://www.wlbt.com/Global/story.asp?S=13352142
Why they are just now deciding to take action is beyond me.
Why they are just now deciding to take action is beyond me.
...it voids their ability to license it to make the big bucks on merchandise...or something like that. (no patent lawyer)
Ga Tech had to do the same with Starkville High (and others). They charge them something like $1 to use the Yellowjacket logo.
Ga Tech had to do the same with Starkville High (and others). They charge them something like $1 to use the Yellowjacket logo.
We picked the gators as our mascot after integration combined some public schools in Vicksburg.
I had heard about this with other "gator" mascot schools in the state of Florida and wondered if it would get to my old school. That's kind of weak picking on high schools so big colleges can line their pockets with even more cash. How many "tiger" and "wildcat" mascots are out there? This could get silly.
I had heard about this with other "gator" mascot schools in the state of Florida and wondered if it would get to my old school. That's kind of weak picking on high schools so big colleges can line their pockets with even more cash. How many "tiger" and "wildcat" mascots are out there? This could get silly.
J
JimHalpert.nafoom
Guest
If you don't go after the schools that do it, then you'll have no defense when some guy opens up Gator Gus's Titty Bar and Hump Hump Palace in Clearwater and uses your logo.
....is instead of wielding the mighty trademark hammer, Florida (and any other school doing the same thing) should set up some sort of special trademark licensing for schools. Make them pay $10 a year or something simple. Then your trademark is protected, you've created goodwill, and the schools get to keep on keeping on.
J
JimHalpert.nafoom
Guest
has Col Reb and a confederate flag on the marquee at the entrance of the school grounds, and some BBQ joint just down the road from the HS has him on the overhead sign to their establishment.
First of all, this isnt' really Florida asserting its marks. It is Collegiate Licensing Corporation (CLC), which is the licensing and enforcement arm of about 98% of Div. 1 schools out there. Now, Florida could certainly step in and put a stop to it, and conversely Florida might have asked CLC to ramp up the enforcement, but its primarily out of Florida's hands.
Second, while I am sure CLC is willing to work out a reasonable trademark license for the High Schools, there are some problems. CLC cannot just enter into a cheap-*** sham license, or they lose control of the mark. Letting a High School use the UF logo is essentially the same as putting a UF "Seal of Approval" on everything the logo touches. They have to set certain standards for T-shirts and the like, and there could even be a conflict with Nike's license to use the logo on jerseys and things. As you can see, a license like this would not be cheap, and most High Schools are on pretty marginal budgets as it is....
Second, while I am sure CLC is willing to work out a reasonable trademark license for the High Schools, there are some problems. CLC cannot just enter into a cheap-*** sham license, or they lose control of the mark. Letting a High School use the UF logo is essentially the same as putting a UF "Seal of Approval" on everything the logo touches. They have to set certain standards for T-shirts and the like, and there could even be a conflict with Nike's license to use the logo on jerseys and things. As you can see, a license like this would not be cheap, and most High Schools are on pretty marginal budgets as it is....
Yep, and I always wanted to throw a brick through the sign. This during the height of the rivalry in the late 90s.
Hickory Flat <span style="text-decoration:line-through">High School</span> Attendance Center uses the old man with the cane as well. They don't play football though. I believe it is still up on the side of the convenience store in the middle of town.
