http://www.clarionledger....vary-widely-?odyssey=tab
State: $80.3 million
Mississippi: $52.2 million
Southern: $5 million
State: $80.3 million
Mississippi: $52.2 million
Southern: $5 million
Time for fundraising smack?
- Thread starter EmoryBellard
- Start date
http://www.clarionledger....vary-widely-?odyssey=tab
State: $80.3 million
Mississippi: $52.2 million
Southern: $5 million
State: $80.3 million
Mississippi: $52.2 million
Southern: $5 million
I know they are in an overall lousy league but to think they have as consistent a football program as they do considering the general lack of big time support to the program by donors or fans in the seats is pretty amazing.
License tag and billboard smack are fun, but there some folks with 'splanin to do in Oxford this week.
If you read the article those are the numbers from last year, which are embarrassingly low for Southern Miss, and led to the guy in charge of fundraising being fired. So far this year, USM has raised $13 million. So apparently that guy was just awful at his job.
#croomedhispants
#croomedhispants
I seem to recall that even though Thames's presidency was pretty controversial with USM's rank and file faculty members that USM did a pretty decent job of raising money then. Is my recollection that Thames is a much better fundraiser than Saunders because - even though colleges and universities have fundraising/development officers, it's the president who is the face of the university and does a lot of work in raising $$$.</p>
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...it doesn't mention how much was specifically athletics related, and I don't think we'll find out until the appropriate athletics foundation groups send forms to the IRS.
The development officers are there to get large gifts, estate gifts, recurring yearly gifts, etc. They deal with some pretty wealthy people, but once you start getting well into six figures you involve the deans, and above that the chancellor/president is doing a lot of the hard sell.
Wealthy alums most of the time don't come with prepared ideas of what or how much they want to give. It's up to the fundraisers and senior university leadership to bring them in on a vision for the university or a particular school and show them how they can make that happen.
Wealthy alums most of the time don't come with prepared ideas of what or how much they want to give. It's up to the fundraisers and senior university leadership to bring them in on a vision for the university or a particular school and show them how they can make that happen.
Billboards, #, radio, TV, Sugarland, etc. All the advertisements and events have been about money and growing our brand. Clearly it is working.
In case you missed it, the last 2 years have been one big love fest for our marketing efforts on this board, except for a few sorehead Bear fans who say what we're doing is stupid, only to see their school try to copy it a few months later. And for the record, the Sugarland concert hasn't been proven to work. In fact ticket sales are slow right now. And even if ticket sales are enough to break even, I really doubt we'll sell more than a handful of new season tickets because of it. </p>
State and OM fans. Its not. Its targeted at creating and furthering "our brand".
The same can be said for the Sugarland concert. No you might not be able to quantify a large number increase in season ticket sales or BDC members, but it creates good publicity/press which spreads "our brand".
The same can be said for the Sugarland concert. No you might not be able to quantify a large number increase in season ticket sales or BDC members, but it creates good publicity/press which spreads "our brand".
