Streaming is growing--hopefully such services will be of use for the BIG 12 down the road
Tubi Deal, College Alliance Latest Shifts In Transforming Sports TV Business
This week’s latest bit of news was Tubi’s announcement that it’s adding 10 live-streamed sports channels to its lineup of free, ad-supported TV. The channels, created in partnership with corporate sibling Fox Sports, will feature “near-to-live” NFL programming, games featuring Spanish soccer power Real Madrid, as well as content from Major League Baseball, NASCAR and even the Westminster Kennel Club Dog Show.
“‘Sports on Tubi’ embraces our viewers’ passion for sports content across our vast library,” Tubi CEO Farhad Massoudi said. “With a robust pipeline of sports news, live games and classic match-ups, the power of free has expanded for our loyal sports enthusiasts.”
The channels will also feature content from two college athletic conferences, the Pac-12 and ACC, which are separately part of the week’s other big sports TV news. Those two conferences joined the Big 10 in announcing an “alliance” of shared values on several big issues, including game scheduling and an expanded college football playoff.