Whose idea was it originally...Ninja or Grasshopper?

[statedawg2004]

file:///C:/Users/JUSTIN%7E1/AppData/Local/Temp/moz-screenshot.pngNinja Twitter

December 9, 2010: "Our new billboard campaign has started. You will see as you enter Arizona from almost every HWY and Interstate. "

ETA date.

 

[JimC1097]

[No message]

 

[Arthur2478]

It's still strange to me that Byrne went to Arizona State, yet is leading Arizona. If I were an ASU fan I would be beyond infuriated at the sight of that billboard.

 

[nemsdawg]

Obviously they had spoken about it sometime. Just to coincidental that both schools started very similar billboard campaigns at roughly the same time. I would see this as something they had planned to do here and then he carried with him the plan to do so at Arizona. JMO