Report: Ron Holland signs with One Legacy Sports for NIL representation

Nakos updated headshotby:Pete Nakos02/27/23

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Five-star prospect and Texas signee Ron Holland has signed with One Legacy Sports for NIL representation, according to ESPN’s Jeff Borzello.

If in-season, the seventh-ranked player in the nation would not be permitted to execute a name, image and likeness agreement in Texas. But Holland’s final season at Duncanville High ended earlier this month, as the school announced in November it was opting out of UIL postseason play for the 2022-2023 season. The Panthers are considered one of the top programs in the country this season.

Signing with One Legacy is a move to set up his brand and for NIL success when he reaches college. According to Borzello, the top-ranked power forward in the 2023 class will work specifically with One Legacy’s Corey Barker, who serves as the director of player personnel, development and management at the agency.

The current list of professional athletes working with the One Sport include Dillon Brooks, Jamal Murray and Dwight Powell. Holland appears to be one of the first athletes who has signed with the firm for NIL representation.

He’ll be playing in the 2023 McDonald’s All-American Game this March in Houston. Holland helped Team USA win a gold medal at the FIBA U17 World Cup in Malaga, Spain, this past summer. He averaged 11.1 points and 6.6 rebounds in seven games with Team USA. 

When he committed to the Longhorns back in early November, he pick them over Arkansas and UCLA. He also received offers from Kentucky, Memphis, Oregon, Kansas, Auburn, Houston, among others. The 6-foot-8, 195-pound power forward was the first commitment in Texas’ 2023 class, which ranks No. 3 in the country and first in the Big 12.

“I chose Texas because I feel it’s the best fit, and I can accomplish my goals on and off the court,” Holland told On3 his commitment. “The bonus is that it’s home for me. They will be losing a lot of guys, so that gives me a bigger opportunity to go there and get done what I need to get done.”

Ron Holland’s On3 NIL Valuation

The Texas commit has a $450,000 On3 NIL Valuation, which ranks 11th in high school basketball. The valuations sits at No. 90 in the On3 NIL 100, which is the first of its kind and defacto NIL ranking of the top 100 high school and college athletes ranked by their On3 NIL Valuation.

Ron Holland has already started to build up his social media following, too. He has over 64,000 followers, with roughly 32,000 coming from Instagram. As a home state prospect, finding NIL opportunities at Texas won’t be a problem.

The On3 NIL Valuation is the industry’s leading index that sets the standard market NIL value for high school and college athletes. A proprietary algorithm, the On3 NIL Valuation calculates an athlete’s NIL value using dynamic data points targeting three primary categories: performance, influence and exposure.

About On3 NIL Valuation, Brand Value, Roster Value

While the algorithm includes deal data, it does not act as a tracker of the value of NIL deals athletes have completed to date, nor does it set an athlete’s NIL valuation for their entire career.

The On3 NIL Valuation is publicly available. Performance, Influence, and Exposure ratings along with the athlete’s personal Brand Value Index and Roster Value Index are available only to the athlete in the “Athlete Verified” private dashboard on the On3 Athlete Network.