Jackson can have a bowl.
Personally, I think it would be great for the city.
Of course, there is the inevitable flag backlash and then there will be the "how will Jackson 17 this up" factor.
That aside, I think it would be great. I could see it being a C-USA vs Sun Belt match-up. I would love for it to be a SEC tie in, but realistically, I don't know that will happen.
The parking would be an issue, and I think they need to work something out with UMC to use at least one of their garages where UMC leases the garage out and gets some money from the people that park there- I saw this in Little Rock- and they need to make sure that there are some shuttle services for people- like at Smith-Wills parking lot, The Coliseum parking lot, and wherever else.
Then there are the festivities that would go along with it.
I love the idea of Viking sponsoring it because that is a MSU company.