You have to realize how a lot of people get tickets. They work with a guy whose dad runs ABC company and buys 20 season tickets.
The dad is the only one thats a member of the BDC. He's got a helluva high ranking and gets great seats so its pointless for the son and his friends to join.
The stadium has a seating capacity of around 55,000. I am not sure of the actual number of seats available to the general public. But let's say that that number is 48,000. This number is derived from the stadium capacity, minus student and other University held seats. Let's say that there are 2,000 corporate accounts and large "single BDC member" groups holding an average of 10 seats each. That's 20,000 seats allocated to 2,000 BDC members. Last year we ended up with about 9,000 BDC members by the time of seat allocation. This brings the total "general" seats available to 7,000 (9000-2000) BDC members down to 28,000. Assuming that these 7,000 BDC members purchase, on average, four seats, we have reached capacity.
Since there is a waiting list for seats, one must assume that the above seat distribution matrix is understated. Either the 2,000 big accounts are holding more than 20,000 seats or the other members are averaging more than 4 seats. As you can see, there is no attraction for potential BDC members if acquiring seats at Davis Wade is the motivation. Additional seats from the stadium renovation will help this situation some. However, the corporate accounts will probably increase the 10 seats to one member margin, in that a big portion of the new seats are designed to attract corporate members.
So to see significant increase in BDC members more "general seating" must be made available. The problem is that MSU relies on a big giver model vs. a mass giving model. That's why 9,000 BDC members creates a waiting list at Davis Wade. We will experience a modest bump in BDC membership and giving in anticipation of the stadium upgrade, only to see it fall back to the 9000 mark because of limited "general" seating capacity. *Disclaimers: 1. The numbers used are for demonstration purposes and are not stated as actual (I think they are reasonable). 2. Seats at Davis Wade should not be the only motivation for giving to MSU. However, I must disclose that it was my motivation.