I want to lead off by saying that there are a ton of valid points being made in this thread. The long drives, rising costs of gas and hotel accomodations, rising costs of tickets and bulldog club donations, etc. are all making it difficult for the average fan to make it to the games. However, I'm seeing a lot of complaints about advertisements, in game experience, and lack of quality wins as reasons for the decline in attendance. I have to respectfully disagree. Every been to a game at Bryant Denny? They don't advertise just as we do, they don't use the same ploys in an attempt to entertain fans during tv timeouts, and they actually win big time games, yet they still struggle with attendance in those cupcake games. In fact, attendance is down across the board for the entirety of college football. I think someone hit it on the head earlier when they mentioned the ability to watch the game in full HD from the comfort of their home. I'm sorry, but in my opinion, unless you are of the elder generation or have some type of handicap, this is pure laziness. I can guarantee you that we will pick up a big win in the future, maybe not this year or the next or the next 3 years, but eventually we will. I can also guarantee you that having that the feeling you'll experience with 60,000 fans is much more jubilant than watching from the comfort of your home. If you disagree with that, you've probably not been to many games in peron. For myself and my wife, getting back to Starkville and around campus is about much more than arriving to watch the game. It's important to us to see what all the University is doing, support new businesses around town, visit the buildings we once walked, see old friends, etc. Also, if you're losing that "what if" feeling when walking into a game, I feel terribly sorry for you. Why even watch the game on TV if that's the case? There is nothing that beats watching a give from within those stands at DWS and hearing the cowbells ringing when our boys take the field. No HD TV in this world could replicate that. I want to be clear that financially, it can be a burden at times, but we make due. It's called budgeting. Everyone venting in this thread just seems so negative about going to games. Again, everyone is entitled to complain and gripe and that's all fine and good, I just want to give a different perspective. Things aren't quite as bad as this thread would lead people to believe.