Lane Kiffin describes his 'very different' approach to social media

Lane Kiffin is a treat on social media, everyone in the college football world knows that. He recently talked about his different approach to social media compared to other football coaches.

Most are pretty professional buttoned up and sometimes don’t feel personal. There are some coaches unlike Kiffin and aren’t engaging on Twitter or Instagram.

What started out as a recruiting tool became a lot of fun for Kiffin. The Ole Miss head coach is quite the follow if you have a Twitter/X account.

“Yeah, I would say very different,” Kiffin said on This Past Weekend with Theo Von. “I looked at social media, when I started, it was for recruiting because we weren’t able to text (the recruits). Dumb NCAA rule, like most of them … So that’s why it was started. And then I just kind of started being a normal person. I was like, you know, I can’t be a normal person as a coach and in a lot of my life. So I was like, on social media, I’ll just be normal. 

“And then a buddy starts sending me stuff. I just retweet it. Or other coaches, like in the SEC, like Kirby Smart … because he’s politically correct so he’s got stuff he wants to put out there, but he’s like (no), so they just send it to me because they know I will. So I just kind of embraced it and ran with it.”

Kiffin can get a lot of his unfiltered thoughts out onto social media. He can also complain about rules or at least discuss them. Kind of how he thought the texting rule was dumb of the NCAA.

Kiffin didn’t have much to say about the NCAA announcing rule changes regarding faking injuries. Kiffin was at the forefront of speaking out against the move during last season.

Under the new rule, if medical personnel are forced to enter the field of play to evaluate an injured player after the ball is spotted by the officiating crew, the player’s team will be charged a timeout. If that team doesn’t have any remaining timeouts, a five-yard delay-of-game penalty will be assessed.

So it’s a step in the right direction to deter faking injuries. Kiffin actually saw it on social media. Maybe it was on the On3 Twitter account!

“Yeah, actually, I didn’t even get information about that from the SEC or NCAA yet,” Kiffin said. “I actually saw that this morning on social media. So, I don’t know enough to comment on that.”