Hoop And Holler - Houston Cougars Collective

Hoop And Holler Houston is described as a “micro-collective” with an interest of supporting University of Houston student-athletes through NIL. The collective says its goal is to reach as many UofH student-athletes as financially possible and “provide them with memorable and unique experiences within their fanbase and community.” Hoop And Holler Houston said various NIL opportunities may be made available to Cougar student-athletes, including social media endorsements, traditional media advertisements, in-kind deals for promotional activities, appearances, meet and greets, autographs and digital content.