I added as well.
I didn't want to increase my position, but I bought originally at around $21, so I'm down significantly on that, felt I had to add to bring down my average cost.
This secondary add I see more as a trading position, while my original will be my core.
On SoFi:
Launching Coverage of SoFi With No Economic Moat, Positive Moat Trend, and a $20.50 FVE
Equity Analyst
Updated Jun 15, 2021
We are initiating coverage of SoFi Technologies with a $20.50 per share fair value estimate, no-moat rating, and a positive moat trend. We consider the stock fairly valued based on the $20.80 stock price as of June 15 and recommend that investors wait for a margin of safety before getting into the name. The stock trades at a premium, over 17.5 times our 2021 revenue estimate, due to substantial growth expectations for the firm.
In our view, SoFi has found an unfilled product need in the marketplace. SoFi uses its mobile app and website to target young, high-income individuals that may be underserved by traditional full-service banks. Unlike other digital banking companies, which generally have limited product offerings, SoFi offers a full suite of financial services and products that includes everything from student loans to estate planning, positioning the company as a digital one-stop shop for financial services. While the breadth of SoFi’s product offerings is impressive, the company has used partnerships to speed up deployment of new products. As a result, SoFi faces the risk that a rival firm could use a similar methodology to replicate its model, hence our no-moat rating. However, for now SoFi has been able to use its first mover advantage and substantial reward spending to drive rapid growth.
We expect SoFi to continue to enjoy high top-line growth as the company benefits from new product launches and increased consumer adoption of digital banking services. The company saw its client growth accelerate in 2020, with more than 2.2 million members on its platform by the end of the first quarter of 2021. We project revenue to grow at a 43% five-year CAGR to just under $3.5 billion by 2025. We also expect the company to achieve profitability by 2023 as the firm achieves larger scale relative to its fixed costs and benefits from cost of acquisition efficiencies from cross-selling opportunities in its user base.