"The Athletic" - A consistent money loser

RU-Kidding

All-Conference
Nov 6, 2001
11,658
1,970
81
It looks like Rutgers athletic department hasn't been alone in operating in the red...

"Since The New York Times Co. acquired The Athletic for $550 million in January 2022, the site has had a total operating loss of more than $43 million, even as subscribers have more than doubled to 3.27 million over the same span." "The Athletic lost about $55 million in 2021 before the New York Times acquired the site. " It's never made a profit since it's inception.



The Athletic
 
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Ataylor1989x

All-Conference
Dec 11, 2015
2,209
2,355
0
The Athletic is about to pay for itself, since the NYT cut its union sports department, in favor of sourcing to Athletic nonunion writers and editors.
 
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RUevolution36

All-American
Sep 18, 2006
8,165
5,647
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as much as you guys want to bash it...the Athletic has, by far, the best sportswriter stable and most comprehensive content for sports.
 
Dec 17, 2008
45,215
16,775
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as much as you guys want to bash it...the Athletic has, by far, the best sportswriter stable and most comprehensive content for sports.
I didn’t care for the article yesterday but I like it and I only follow one sport, CFB. If you like other sports I’d assume it would be that much better. It doesn’t cost much either.
 

RUScrew85

Heisman
Nov 7, 2003
30,054
16,939
0
It looks like Rutgers athletic department hasn't been alone in operating in the red...

"Since The New York Times Co. acquired The Athletic for $550 million in January 2022, the site has had a total operating loss of more than $43 million, even as subscribers have more than doubled to 3.27 million over the same span." "The Athletic lost about $55 million in 2021 before the New York Times acquired the site. " It's never made a profit since it's inception.



The Athletic

LOL. If they fit the NYT portfolio you know they're BS.

I was a member when they first started. I quit soon after. The Athletic is overpriced crap.
 
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