Ole Miss one of seven founding members of The Collective Association (TCA)
Seven founding member NIL collectives announced today the launch of The Collective Association (TCA). The new trade association will advocate for student-athletes, share best practices, and act as a unified voice to shape the development of the NIL market and beyond.
Collectives have become the strongest proponents for the rights of student-athletes, and now TCA comes together as partners to help protect and fight for those rights. Other areas of focus will be lending assistance to implement an agent registry and lobbying for uniformity across state laws.
TCA will also work towards a sustainable model and look for points of commonality between all of the major stakeholders due to the roles collectives play.
The seven founding members are as follows:
- Classic City Collective (University of Georgia)
- Spyre Sports Group (University of Tennessee)
- The Grove Collective (University of Mississippi)
- The Battle’s End (Florida State University)
- House of Victory (University of Southern California)
- Champions Circle (University of Michigan)
- Happy Valley United (Penn State University)
Related: COLUMN: The Grove Collective needs you, the Ole Miss fan, to keep on keeping on
TCA will openly share the many good works of how its collectives and athletes are helping to create positive impact in the communities they serve across the country. Since TCA is uniquely positioned on the ground floor of NIL commerce, it can monitor real-time marketplace and compliance developments, which can provide universities and legislators with critical data points and current trends.
TCA will continue to evaluate adding additional collectives that share their overall vision and goals. For those collectives interested please email [email protected] to learn more.
An immediate priority will be assisting in the development of a revenue-sharing model for college athletes that does not require athletes to become university employees.
TCA looks forward to releasing more specific details of this model to be considered by all interested stakeholders in the coming weeks.
