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Texas athletics agrees to place on-field advertisements across multiple sports

Grant Grubbs Profile Pictureby: Grant Grubbs08/25/25grant_grubbs_
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Matthew Pearce | Icon Sportswire via Getty Images

On Monday, Texas athletics announced a partnership with Humann, a nutritional supplement company. Humann’s logo will be displayed on Texas’ athletic playing surfaces, including the Longhorns’ football field this fall.

“The exciting opportunity with Humann reinforces what starts at Texas, changes the world,” Texas athletic director Chris Del Conte said in a statement. “If we were going to make the decision to put a brand on our fields, courts and across all our athletics venues, it had to have an incredible story of The University of Texas. What began with Texas researchers has been used by our student-athletes for over a decade to help them perform better on the field and aiding Longhorn fans and people around the country to be at their best heart health for everyday life.”

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Humann has worked with UT athletics for more than a decade, supplying the school with its nutritional products. Humann specifically focuses on cardiovascular health. The Humann logo will be featured on the Texas playing surfaces listed below.

  • Darrell K Royal–Texas Memorial Stadium (football)
  • Moody Center (basketball, beginning the ’26-’27 season)
  • UFCU Disch-Falk Field (baseball)
  • Red & Charline McCombs Field (softball)
  • Lee and Joe Jamail Texas Swimming Center (swimming & diving)
  • Gregory Gymnasium (volleyball)
  • Texas Tennis Center (tennis)
  • Mike A. Myers Stadium and Soccer Field (track & soccer)
  • Texas Longhorns Boathouse (rowing)
  • Charles Alan Wright Fields at the Berry M. Whitaker Complex (beach volleyball)
  • UT Golf Club (men’s & women’s golf)

Humann will also received featured coverage on the Longhorn Network. The company was incepted in a UT Health Science Center research program created by Dr. Ferid Murad, and officially founded in 2009.

“Through Texas Athletics’ performance nutrition program, we’ve helped power more than 20 national titles over the last decade, proving that cardiovascular performance is a winning edge at the systems level,” said Joel Kocher, CEO and co-founder of Humann. “This isn’t just a sponsorship; it’s proof of what happens when world-class science and world-class athletics work together to push human potential further.”

The Longhorns are far from the only ones who will be displaying advertisements on their fields and courts in the coming years. Last week, Auburn football announced it had agreed to a sponsorship with YellaWood.

Only a few days later, Indiana announced a 20-year, $50 million deal with Merchants Bank. UT fans will be able to catch their first glimpse of the Humann logos on Sept. 6, when the Longhorns take on San Jose State in their home-opener.