Last week, Alabama added an official camouflage pattern to its Crimson Tide Outdoors program. Four athletes are serving as ambassadors through an NIL

Ty Simpson and Bray Hubbard as Crimson Tide Outdoors Ambassadors

On3 NIL

Ty Simpson, Bray Hubbard among Crimson Tide Outdoors ambassadors through NIL deal with Yea Alabama

What makes a top NIL collective?   Over the past three years, the college sports landscape has been altered. Donor-driven NIL collectives will make

NIL Collectives

On3's top 15 NIL collectives in college sports

In the NIL Era, the market rate varies from school to school. Multiple factors also have to be accounted for with NIL deals. Sometimes a

under-armour-all-americans-with-big-nil-earning-potential-on-next-level-julian-sayin-dj-lagway-colin-simmons-ellis-robinson-cam-coleman

Under Armour All-Americans with big NIL earning potential on next level

Alabama stars Jalen Milroe and Terrion Arnold are bringing the LANK brand to the College Football Playoff.  Milroe and Arnold embraced

alabama-crimson-tide-lank-brand-through-team-nil-deal-jalen-milroe-terrion-arnold

Jalen Milroe, Terrion Arnold taking LANK NIL brand on road for College Football Playoff

Alabama stars Jalen Milroe and Terrion Arnold embraced the  "LANK" motto this season, and it became a rallying cry for the Crimson Tide throughout

Alabama players go all-in with LANK brand through team NIL opportunity

In the NIL Era, the market rate varies from school to school. Multiple factors also have to be accounted for with NIL deals. Sometimes a program is

recruits-nil-earning-potential-college-football-dylan-raiola-jeremiah-smith-julian-sayin-dj-lagway-colin-simmons

Recruits with massive NIL earning potential on next level

The College Football Playoff is set with No. 1 Michigan facing No. 4 Alabama and No. 2 Washington battling No. 3 Texas.  There was controversy

college-football-playoff-features-top-nil-collectives-success-stories-michigan-wolverines-washington-huskies-texas-longhorns-alabama-crimson-tide

College Football Playoff features top NIL collectives, success stories

The Collective Association has now grown to 24 NIL collectives.  The trade association launched this summer with seven founding members, with plans

The Collective Association adds NIL entities at Alabama, Duke, Iowa, Oregon

Alabama offensive linemen will soon benefit from a new NIL product.   Through a partnership between the Alabama-driven NIL collective Yea Alabama and

Roll Tide Jerky

New Roll Tide Natural Jerky NIL product to benefit Alabama offensive line

Alabama and its official NIL entity Yea Alabama have partnered for a series of luncheons featuring football coach Nick Saban called "Nick at Noon."

nick-saban-alabama-crimson-tide-college-football-nil-collective-deals-yea-alabama-nick-at-noon

Yea Alabama to present luncheons with Nick Saban for NIL fundraising

When Alabama football hosts Fan Day next month, it will come with an NIL twist.   When the Crimson Tide hold their event on Aug. 5 at Bryant-Denny

Alabama Nick Saban

Alabama Fan Day to feature exclusive Yea Alabama autograph session

Alabama baseball is playing in its first Super Regional since 2010 this weekend.   The Tide-focused NIL collective Yea Alabama is making sure the

Alabama baseball

Yea Alabama releases T-shirts benefiting baseball players ahead of Super Regional

As the second year of the NCAA's name, image and likeness era comes to a close, at least 30 NIL collectives no longer exist in their original form

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Why at least 30 NIL collectives have merged, folded or been acquired

Yea Alabama has released a string of merchandise since its early February launch.  The official NIL entity of Crimson Tide athletes dropped T-shirts

Alabama basketball

Yea Alabama partners with Athlete's Thread to release officially licensed basketball jerseys

Nine days after Yea Alabama launched as Alabama’s official name, image and likeness “entity” – an intentional attempt to brand the organization as

yeaalabamalogo

Inside the launch of Yea Alabama, the school’s official NIL ‘entity’

Alabama has not rushed into the name, image and likeness world.   But one of the biggest brands in college sports has ramped up its activity in the

Caleb Downs

Four Alabama early enrollees set for NIL meet and greet

Alabama and Gonzaga men's basketball players have agreed to respective trading card deals with ONIT Marketing through the use of their names, images

gonzaga-mens-basketball-nil-deals-trading-cards-onit-marketing-alabama-crimson-tide-yea-alabama-collective

Alabama, Gonzaga men's basketball teams to appear on trading cards

Yea Alabama has launched as the NIL collective for Crimson Tide athletics, with the backing of football coach Nick Saban and athletic director Greg

Nick Saban, Alabama Crimson Tide football coach

Yea Alabama launches as preferred NIL collective of Crimson Tide athletics

collective logo

Yea Alabama was launched with the full backing of the Crimson Tide athletic department in early February 2023. As the official collective of Alabama athletics, the organization describes itself as an, "entity established to cultivate and harness name, image, and likeness opportunities for Alabama student-athletes." Yea Alabama will have a three-pronged approach. Individuals who want to make tax-deductible contributions can contribute to Walk of Champions, a registered 501(c)3. Fans will be able to join as subscribers, ranging from $18 to $150 monthly options. On the entity's website it states 100% of Yea Alabama subscriptions will go to the athletes. Tuscaloosa businesses will also be given the opportunity to join the cause, as Yea Alabama plans to help facilitate endorsement deals with athletes. “Yea Alabama is an exciting new resource to help Crimson Tide student-athletes create value for themselves through a variety of NIL opportunities,” Nick Saban said in a statement at the time of the launch.

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