Several Texas Longhorns ranked in On3's NIL 100
On Friday, On3 released the NIL 100 and NIL Valuation. Per On3 founder Shannon Terry, the NIL 100 “is the first of its kind and the de facto NIL ranking of the top 100 high school and college athletes ranked by market valuation.”
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Several Longhorn football players made the initial rankings, which upon launch is topped by Alabama quarterback and Heisman Trophy winner Bryce Young.
Ohio State transfer quarterback Quinn Ewers is No. 16 in the NIL 100, with an NIL Valuation of $300,000. Running back Bijan Robinson is No. 41 in the rankings with an NIL Valuation of $160,000. Wide receiver Xavier Worthy checked in at No. 50 with an NIL Valuation of $149,000.
Ewers’ 149,000 Instagram followers make up the bulk of his online following. Ewers is no stranger to the NIL landscape considering he reclassified and enrolled early at Ohio State in large part due to NIL considerations.
Robinson boasts 112,000 Instagram followers, and also is familiar with NIL. He has several partnerships, including ones with jeweler Kendra Scott and streaming service DAZN.
Worthy has a balanced follower count across Instagram, TikTok, and Twitter, with most of his 55,000 total followers from his 26,000 on Instagram.
On the basketball front, the only Longhorn to make the top 100 was Jaylon Tyson. The freshman forward recently entered his name into the NCAA Transfer Portal.
On3 also included high school athletes in its NIL Valuation and made a separate NIL 100 for prep stars. Texas target and 2023 New Orleans (La.) Isidore Newman quarterback Arch Manning is the top prep prospect with a valuation of $1.6 million.
Gardena (Calif.) Serra quarterback and Texas signee Maalik Murphy is the highest ranked Longhorn in the initial NIL 100, appearing at the No. 25 spot. He’s one ahead of Texas target and 2023 Desoto (Texas) wide receiver Johntay Cook.
Spearman (Texas) wide receiver Brenen Thompson is listed at No. 85 on the list, and Aledo (Texas) defensive back Bryan Allen received the No. 92 ranking.
2023 Chatsworth (Calif.) Sierra Canyon guard Bronny James is the top high school basketball player with a whopping $6.1 million evaluation. Texas signee and Dallas Kimball guard Arterio Morris is No. 12, and fellow signee Dillon Mitchell is No. 28. Point guard commit Rowan Brumbaugh is No. 33.
On3’s NIL hub can be found here. The player rankings can be found under the NIL drop down menu at the top of the screen on desktop.
