On Tuesday morning, Georgia quarterback Jaden Rashada filed a lawsuit against Florida head coach Billy Napier, mega-donor Hugh Hathcock and former

On3 NIL

Where is Jaden Rashada's lawsuit against Florida coach Billy Napier headed?

Quarterback Jaden Rashada filed a federal lawsuit Tuesday against Florida coach Billy Napier, former Florida recruiting staffer Marcus Castro-Walker,

Jaden-Rashada-Florida-Gators

On3 Football

Read QB Jaden Rashada's initial $13.85 million contract with The Gator Collective

Sixteen months ago, Florida released quarterback Jaden Rashada from his National Letter of Intent following a highly publicized, NIL-fueled breakup.

jaden-rashada-sues-florida-gators-football-coach-billy-napier-top-booster-over-nil-dispute

Jaden Rashada sues Florida head coach Billy Napier, top booster over NIL dispute

NASHVILLE – Florida center Kingsley Eguakun said Wednesday at SEC Football Media Days that current Gators players only follow recruiting "a little

reported-value-of-jaden-rashada-florida-gators-nil-deal-did-not-make-economic-sense

Florida players discuss Jaden Rashada's reported NIL deal

As the second year of the NCAA's name, image and likeness era comes to a close, at least 30 NIL collectives no longer exist in their original form

why-at-least-30-nil-collectives-have-merged-folded-or-been-acquired

Why at least 30 NIL collectives have merged, folded or been acquired

GAINESVILLE, Fla. — Last week Florida Gators receiver Ricky Pearsall announced that he was returning to school for his senior season and this

Florida Gators receiver Ricky Pearsall against Texas A&M

Gators Online Football

Ricky Pearsall signs new NIL deal with Gator Collective

Every economy goes through a course correction over time. And thanks to the Jaden Rashada recruiting saga, a course correction was absolutely needed

Reported value of Jaden Rashada NIL deal did not make economic sense

GAINESVILLE, Fla. — Florida four-star quarterback Jaden Rashada has requested to be released from his National Letter of Intent per Pete Nakos of

Reports: Jaden Rashada requests release from NLI with Florida, father denies

GAINESVILLE, Fla. — The Gator Collective announced a deal that will sign every eligible Florida Gators' women's basketball player to a name, image,

Florida Gators women's basketball coach Kelly Rae Finley

Gators Online Basketball

Gator Collective signs deal with Florida women's basketball team

The Gator Collective made sure it was everywhere the first two weekends in Gainesville.   With the Billy Napier Era kicking off at Florida, and the

NIL marketplaces, collectives ramping up in-game marketing

In Florida quarterback Anthony Richardson's second career start, he led the unranked Gators to a 29-26 win over No. 7 Utah last Saturday night. By

Florida QB Anthony Richardson's NIL prospects increase after Week 1

One of the biggest games of the college football weekend is Kentucky at Florida in The Swamp. And interestingly, the Wildcats and Gators have rosters

Top 5 On3 NIL Valuations in Kentucky, Florida showdown

Donor-led collectives are sweeping the nation, dramatically reshaping the NIL landscape.  The proliferation of donor-driven collectives continues to

The On3 guide to NIL collectives around the nation

With the launch of ONEArkansas NIL, an Arkansas Razorback-focused collective, the list of schools with multiple collectives is on the cusp of passing

NIL Expansion: Nearly 30 schools dealing with multiple collectives

Now that NIL collectives have become the norm in college athletics, it’s not enough for your school to merely be affiliated with one. A collective’s

On3's top 20 most ambitious NIL collectives

At the start of a Zoom call, Zach Molzer and Rob Khorram, sharing a laptop screen, apologized in case their Wi-Fi connection was spotty. You know how

How YOKE, The Players' Lounge, FanPassU created NIL communities

The Florida Gators were one of the first schools to have something in place when NIL proposals turned into law. Thanks to Eddie and Kelli Rojas,

Gator Collective helping change lives for Florida Gators athletes

Florida Gators football is the No. 1 topic in Good Morning Gators every day — but we cover news, notes and analysis from across

Gators Online

Good Morning Gators: Gator Collective holding event for fans on July 17

This edition of Zach’s Mail Stack at Gators Online covers T.J. Searcy's surprise commitment, who could be next for the Gators, how

Zach's Mail Stack: Searcy surprises, more commits coming, NIL arms race

It's fitting that the 50th anniversary of Title IX fell a week before the end of the first year of the NIL era in college athletics. The

A year into NIL, 'female student-athletes crush it every single day'

In the ever-evolving story of University of Miami quarterback commit Jaden Rashada, everyone seems to have their own narrative. None are lining up,

Inside the NIL-filled Jaden Rashada debacle

Editor’s Note: This story has been updated to reflect additional comments from John Ruiz and the Gator Collective.  Shortly after On3 Consensus

Jaden Rashada

Jaden Rashada turned down millions, will still have highest known NIL deal for recruits

ATLANTA -- The inaugural NIL Summit brought together more than 350 student-athletes from across the college landscape with major names from across

NIL Summit intel: Educating athletes about collectives takes center stage

Good Morning Gators: Gator Collective holds Fan Fest event with 40 athletes

PENSACOLA, Fla. — Before Nick Saban's finger-pointing this week, Florida coach Billy Napier also recently discussed how a select group of schools —

As Saban shuns collectives, Napier plans to 'take full advantage' of NIL

JUNE 7, 2023 UPDATE: With the emergence of Florida Victorious and turbulence created from the situation surrounding former quarterback recruit Jaden Rashada, the Gator Collective folded its operations and many of the group’s leaders are now working with Florida Victorious. PREVIOUS INFORMATION: The Gator Collective is a trailblazer in the collective space. The group was one of the first collectives formed in 2021 to support student-athletes in their Name, Image and Likeness endeavors. The Gator Collective quickly raised hundreds of thousands of dollars and facilitated NIL deals with more than 100 Florida student-athletes in its first year. The Gator Collective was also the first NIL collective to sponsor the athletic department it supports, which has given it access to UF athletes that other groups are missing. CEO Eddie Rojas says he’s “on a mission” to help the Gators win national championships in all of the major sports and make Florida “NIL U.”

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